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Reporting directly to the Sales Planning Director, this position is primarily responsible for identifying trade spending effectiveness and efficiency opportunities across the Business Unit’s brand portfolio. The role may also support the Sales Planning Manager for other activities. The Sales Planning Analyst works collaboratively with the Revenue Growth Management Team and Sales Team Analysts to ensure customer promotion plans align with the brand trade strategy, pricing/promotional guardrails and brand spending is within approved budgets. The Sales Planning Analyst utilizes AFS, T-Pro, Nielsen and Numerator to routinely conduct post promotion analysis and provide actionable insights and recommendations to the Sales Planning Manager. They may support the Sales Planning Manager for other activities such sales forecasting, new item execution, slotting fund management and ad hoc tracking and reporting.
Responsibilities:
Utilize all available data and tools daily to effectively fulfill job duties. Examples include AFS, T-Pro, Nielsen and Numerator
Work with Revenue Growth Management and the Sales Teams to execute on key efficiency and profitability improvement initiatives
Constantly strive to identify and synthesize insights and translate into actionable recommendations for channel, customer and brand
Monitor trade spending versus budget by customer for all brands within the BU portfolio
Support Sales Planning Manager for new item execution tracking and reporting including slotting
Support Sales Planning Manager in the consensus forecasting process to include providing AFS data inputs and attending select meetings
Perform ad-hoc analyses and data pulls that may be requested by the Sales Planning Manager
Experience, Skills, Education:
Bachelor's Degree required
1-2 years relevant Trade Marketing experience required
Trade Promotion Management System experience required
Expert level proficiency with the entire Microsoft Office Suite required
IRI/Nielsen experience preferred
Analytical skills necessary to draw conclusions and make recommendations based on data
Excellent time management, organizational and communication skills required
Ability to multi-task projects and continually prioritize workload as internal demands require while ensuring deadlines are met
Good financial understanding (trade management gross to net) and return on investment (ROI)
Strong analytic ability to parse data using Excel. i.e. Pivot Tables, datalookup formulas
Persistence and attention to detail important
Familiarity with multiple data sources, ie. AFS, syndicated sales data and financial data
Equal Employment Opportunity:B&G Foods is an equal opportunity/affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you’d like more information about your EEO rights as an applicant under the law, please see www1.eeoc.gov/employers/upload/eeoc_self_print_poster.pdf.