Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world's leading brands and retailers take action and unlock business growth. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Learn more at www.circana.com.
Position Overview
As a Client Insights Consult for Circana's ALBev and Tobacco vertical (ABT), you will be responsible for business development and custom solution analysis and will support multiple strategic accounts across Retailer Gateway Programs. You will work with big data, particularly Point of Sale (POS), Supply Chain, Shopper, and Consumer data, to evaluate research data, identify key insights, and recommend actionable steps that drive value and directly impact the Clients' profitability.
If you possess the ability to work collaboratively as a trusted advisor and thought leader with category management and field sales teams, uncover meaningful insights to impact and improve your Clients' business and identify new opportunities to address key business needs, this position is an excellent fit for you.
This role offers a flexible location. The role could require ~30% travel depending on business needs.
Client Insights Consultants at Circana possess and execute four key skill sets:
Analytic Capability: Use a systematic approach to analysis and solving problems that involve using the various Circana data assets & solutions, tracking the implications of situations, generating multiple alternatives, and making comparisons of potential solutions before acting.
Quality Control: Drive to achieve high-quality results through effective data integrity.
Planning and Organizing: Determine effort and resources required to meet objectives; able to plan, coordinate, and manage resources effectively to ensure task completion.
Client Obsessed: Consistently act with Client satisfaction in mind and follow through on commitments to ensure the needs of the Client are met.
Consultative Selling: Apply knowledge of the Client's business and the industry to identify, create, and close business opportunities.
What are the responsibilities of a Client Insights Consultant?
Priority Account Engagement
Provide strategic, white-glove support for priority Clients and account teams including (Clients subject to change based on strategic importance) within Circana's ALBev and Tobacco organization (ABT)
Partner with Clients and ABT Account Leaders to proactively identify, structure, and answer Client related business questions
Inform Client's 3 to 5-year strategic plans
Address strategic retail questions
Influence key Client stakeholders by providing:
Proactive insights
Addressing business questions
HQ/Retail support and collaboration
Industry thought leadership
Solution training/adoption
Troubleshooting issues and communicating with cross-functional teams to resolve
Custom solutions/projects to solve critical business needs
Collaborate with peers from the internal strategy team on Client and retailer projects
Drive Client satisfaction, resulting in positive net promoter scores and new business wins
Create compelling Client-ready content that is easy to understand, and digest and provides compelling recommendations across key data sets including point of sale, consumer, and loyalty/frequent-shopper data
Leverage learnings from Client interactions to modify & maintain Circana ABT selling story (Client business overview) in Unify
Create content that can be shared across ABT Clients with minimal alterations
Update & maintain a repository of Client presentations on the ABT HUB site
Support RFP-related projects and workflow
Create/refine tools that can be used to internally evaluate ABT Client potential and assist in uncovering ad hoc or Retailer Gateway opportunities
What are the qualifications for a Client Insights Consultant?
5+ progressive years of experience in marketing and sales analytics with CPG manufacturers, retailers, or marketing analytics firms
Demonstrated expertise in translating data and analysis into relevant insights, packaging the learnings into Client-ready presentations, and presentation skills
Ability to build rapport cross-functionally and engage in a consultative manner with Clients when helping solve/manage key business needs and influence thinking
Experience with Circana/IRI consumer and shopper data assets OR other syndicated data solutions
Bachelor's degree required, advanced degree a plus
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $64,000 to $120,000.
This job is also eligible for bonus/incentive pay.
We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees.
You can apply for this role through the Circana Careers website or Intranet site for internal candidates.