The digital team for home insurance at Plymouth Rock Assurance is seeking a top-quality User Experience Designer. This is a growing team that needs user experience experts to help improve our website and digital marketing by focusing on user experience across our consumer, agent, and internal interfaces.
Responsible for performing a full range of tasks in the design and development of multimedia graphic design marketing materials (digital, print and video). The role is focused on creating user centered experiences that satisfy the needs of our digital consumers while driving the required business outcomes. This person will work on every aspect of the consumer journey from initial marketing touchpoints to the final purchase decision. They will conduct primary research through user interviews, surveys, usability testing, and web metrics in order to influence and determine the direction of these experiences. This person needs be able to inspire change and communicate a vision for the future of our customer experience and brand.
Essential Functions and Responsibilities:
Planning, Conducting and Managing User Research/Testing Activities to deeply understand our customers
Lead mapping and ideation sessions with teams and stakeholders
Establish research strategy and analyze current behaviors in order to better understand current and future experience
Educate on research findings and insights across teams through apply to the build out of the site experiences
Create and implement a program of A/B tests to validate UX insights and strategies
Creating and building digital assets and experiences to fully satisfy our customers' needs
Create digital assets that drive new business acquisition for home insurance while maintaining brand integrity and elevating brand equity
Build wireframes/prototypes for testing/research activities
Design interfaces and creative content for multiple digital channels
Manage Projects to ensure business goals are met
Manage multiple deadlines simultaneously and work well within a fast -paced environment
Provide oversight of all digital / creative projects for consistency
Use agile methods for delivery of new/improved experiences
Collaborate with stakeholders to generate buy in
Be an advocate for customer centric experiences and always look to learn something new and teach others
Mentor other UX stakeholders and drive a culture of exceptional customer experiences
Partner with Developers, Product Managers, Analysts and other corporate stakeholders to prioritize opportunities
Communicate design intent with your team and other stakeholders to meet desired business outcomes
Decision Authorities:
Making recommendations and final decisions to stakeholders based on findings of the research and analysis conducted on users' needs and behaviors.
Prioritizing and re-prioritizing work deliverables and projects for based on changing business needs.
Manage project budgets and timelines
Qualifications and Education:
3-5 years of experience working as a UX Designer
Has proficiency with Adobe XD (or other prototyping tools), Photoshop, Illustrator, and InDesign
Can accept critique of their work, as well as provide it
Visually communicate their ideas
Can embrace ambiguity and lean on the process to find desirable solutions
Have familiarity with Design Thinking and Agile frameworks
Are always looking to learn something new and teach others
Have a portfolio they can share
Work in a fast-paced environment with time sensitive projects
Work iteratively and collaboratively
About the Company:
The Plymouth Rock Company and its affiliated group of companies write and manage over $2.0 billion in personal and commercial auto and homeowner's insurance throughout the Northeast and mid-Atlantic, where we have built an unparalleled reputation for service. We continuously invest in technology, our employees thrive in our empowering environment, and our customers are among the most loyal in the industry. The Plymouth Rock group of companies employs more than 2,000 people and is headquartered in Boston, Massachusetts. Plymouth Rock Assurance Corporation holds an A.M. Best rating of "A-/Excellent".