Senior Marketing Manager at TechYard Recruitment in Boston, Massachusetts

Posted in Other about 4 hours ago.

Type: full-time





Job Description:

Ready to help redefine the Content Managment space? We're looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You'll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and fuel demand.

What You'll Do:
  • Marketing Strategy & Execution: Lead and implement marketing initiatives that align with global goals, driving growth in North America.
  • Demand Generation: Oversee campaigns, manage pipeline, and collaborate with sales to drive conversions.
  • Partner & Event Marketing: Build partner marketing programs and plan impactful events.
  • Team Collaboration: Foster a collaborative culture across departments and regions.

Who You Are:

  • 8+ years in marketing, preferably in SaaS or eCommerce.
  • Proven ability to develop and execute strategic marketing initiatives in a fast-paced, growth-focused environment.
  • Skilled in partner marketing and demand generation with expertise in CRM systems like Salesforce.
  • Experience with marketing automation tools HubSpot, SalesLoft

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