Key Responsibilities: • As a Key Account Manager your role is integral to the success of HE / DA in US retail • Work with internal Retail cross-functional teams to project-manage and execute SEA Retail GTM plans within channel partner's retail stores • Plans will include a variety of initiatives including merchandising / POP deployment, experiential retail, Sales Associate training, sales programs, and engagement • Support all HE / DA product launches and promotional activities, including ONE Launch, and key drive times • Bring bold and innovative thinking to continuously improve Samsung brand experiences, consumer and product engagement, rep knowledge in the retail environment, and co-ordinate with the team to execute quickly and effectively • Support Samsung placement planning to optimize sales for each HE / DA product category across retail locations • Uphold brand standards as you prepare retail merchandising and display plans based on category priorities as well as shopper, consumer and retail insights • With the support of internal DX partners, support digital content implementation (on product/device + digital in-store signage) • Partner with 3rd Party Labor agencies and field leaders to leverage brand /product campaigns and insights at retail, to provide merchandising implementation and agency management, and execution reporting • Evangelize the HE / DA vision and mission • Become part of a visible and a high-performing HE / DA Channel Operations team.