Party City is a part of Party City Holdco Inc. (PCHI), a global leader in the celebrations industry, with offerings spanning more than 70 countries around the world. PCHI is also the largest vertically integrated designer, manufacturer, distributor, and retailer of party goods in North America.
PCHI operates across multiple businesses within its Retail Division and Consumer Products Division. On the retail side, Party City (partycity.com) is the leading omnichannel retailer in the celebrations category, operating more than 800 company-owned stores, franchise stores, and Halloween City (halloweencity.com) seasonal pop-up stores. The Consumer Products Division includes design and manufacturing entities Amscan, an industry leader in celebration décor, tableware, costumes, and accessories.
PCHI is headquartered in Woodcliff Lake, N.J. with additional locations throughout the Americas and Asia.
Position Overview: As the Director of Pricing, you will play a critical role in shaping our pricing strategy to drive profitability and competitiveness in the market. You will lead a team responsible for analyzing market trends, customer behavior, and competitor pricing to develop pricing strategies that maximize revenue and margin while ensuring customer satisfaction. You'll achieve this through close partnership with the Product Development, Merchandising, and Wholesale finance teams. The Pricing Director will ensure appropriate consideration and attention to seasonal pricing adjustments, holiday deals, and cost reduction strategies.
Key Responsibilities:
Develop and execute pricing strategies to achieve revenue and margin targets across product categories and channels.
Conduct comprehensive market analysis to identify pricing opportunities and threats, including competitive pricing intelligence, customer segmentation, and demand forecasting.
Collaborate cross-functionally with merchandising, marketing, finance, and sales teams to align pricing and promotional strategies with business objectives and market dynamics.
Lead pricing optimization initiatives, including pricing elasticity analysis, promotional pricing strategies, and price sensitivity studies.
Establish and maintain pricing policies, guidelines, and processes to ensure consistency and compliance across the organization as well as with contractual commitments.
Monitor and analyze pricing performance metrics to assess the effectiveness of pricing and promotional strategies and identify areas for improvement.
Provide strategic guidance and recommendations to senior leadership based on data-driven insights and analysis.