We are seeking a Marketing Lead with 4-6 years of experience in the service industry to join our team! This role involves developing and executing comprehensive marketing strategies, managing all marketing channels, and collaborating with sales and service teams to drive business growth. The ideal candidate will have a proven track record of successful campaigns, excellent communication and leadership skills, and proficiency in marketing tools. This position offers a dynamic and supportive team culture, great benefits, and flexible work options. If you're a creative and strategic thinker with a passion for marketing, we want to hear from you!
Responsibilities:
Strategy Development: Create and implement comprehensive marketing strategies to enhance brand visibility and drive business growth.
Channel Management: Oversee all marketing channels, including digital, print, and social media, ensuring consistent messaging and branding.
Collaboration: Work closely with sales and service teams to align marketing efforts with business objectives and support their needs.
Market Analysis: Analyze market trends, competitor activities, and customer behavior to identify opportunities and optimize marketing efforts.
Content Creation: Develop engaging and high-quality content for various marketing materials, including blogs, newsletters, social media posts, and promotional campaigns.
Campaign Management: Plan, execute, and monitor marketing campaigns to ensure they meet performance goals and ROI targets.
Performance Optimization: Use analytics and metrics to measure the success of marketing initiatives and make data-driven decisions to improve performance.
Budget Management: Manage the marketing budget effectively, ensuring all activities are cost-efficient and within allocated resources.
Leadership: Provide guidance and support to junior marketing team members, fostering a culture of creativity and excellence.
Qualifications:
Experience: Must have 4-6 years of marketing experience in the service industry.
Track Record: Proven success in developing and executing marketing campaigns that drive growth and brand recognition.
Portfolio: Strong portfolio showcasing previous work and successful campaigns.
Skills: Excellent communication, leadership, and project management skills.
Tools: Proficiency in marketing software and tools, including CRM, analytics, and content management systems.
Creativity: Ability to think creatively and strategically to develop innovative marketing solutions.
Analytical Thinking: Strong analytical skills to interpret data and make informed decisions.