JBC is a 10-year-old media-relations agency that provides a uniquely strategic approach to build brands and increase overall consumer awareness. Founded by Jennifer Bett Meyer and Melissa Duren Conner in 2014, JBC specializes in amplifying businesses at all stages, from new-to-market startups to well-established public companies.
Touching sectors spanning fashion and beauty, health and well-being, food and beverage, technology and social impact, and more, we develop dynamic communication design that drives growth and enduring affinity for the retail landscape's most dynamic brands. We have a proven track record of associating ourselves with brands that are mission-oriented, leaving a tangible, lasting impact in the sectors we represent.
While our work is important, JBC believes company culture is even more important. A large percentage of our client roster are-and always have been-women-led, and we remain passionate about and dedicated to propelling women forward in the workplace and beyond.
Some of our competitive, human-first programming includes:
Split in-office x work-from-home schedule
Flexible PTO and four-day summer workweeks
Commitment to DEI via workshops, speaker sessions, and engagement opportunities
Ongoing philanthropic events, both in-person and virtually
Position reports to: Vice President of Food and Beverage Division
Position
PR Director executes day-to-day public relations efforts, as well as manages internal JBC initiatives and activities including company pitching. The right candidate will have developed strong, verifiable relationships with media, while exhibiting competency in client management and have a real passion for food + beverage. Check out our Instagram @jbettcomm to learn more about our clients and work!
Your responsibilities:
Developing PR strategies and dynamic pitches to meet client objectives and goals
Strategic planning and execution of outreach plan
Initiating new, creative pitches and brand-building opportunities
Pitching and securing feature and brand stories on the national and regional level across online, print, broadcast, and podcast media
Drafting of press releases, as necessary
Monthly client reporting
Communicating with clients regularly via email, phone, Slack and virtual meetings; building a strong relationship with clients
Communicating daily with editors and members of the media and continuing to build strong relationships with key editors in business, food, beverage, lifestyle, travel, technology, and more
Ensuring that the junior team organizes and sends all press clippings as they publish or print
Mentoring and managing junior staff
Managing the team in brand pitching to relevant media and columns to build the brand's presence, as well as brainstorming and presenting unique opportunities to continue to elevate JBC's profile
About you:
Bachelor's degree
6+ years or relevant experience
A strong editorial network of business, food and beverage editors and writers
A clear vision of the evolving lifestyle industry and competitive landscape
Naturally proactive, with outstanding attention to detail and meticulous organizational skills
A people person, skilled at building and nurturing relationships, with proven experience in supportive team management
Skilled writer and communicator
Ability to both balance many priorities and act resourcefully, all while maintaining a positive attitude
Vaccination against COVID-19 is a requirement if hired. Candidates may request an accommodation due to disability, sincerely held religious belief or exception required under applicable law.
Benefits:
JBC is committed to the health, happiness, and well-being of each and every one of our employees, both professionally and personally. We strive to make our workplace one where team members are not only supported across their short- and long-term trajectory of career growth, but are also fulfilled as people, in and out of the office.
Our benefits include, but are not limited to:
Flexible paid time off policy, including vacation + additional paid caregiver leave
4-day workweeks in Summer and early office closures on Fridays at 1:00 p.m. Fall through Spring
12 weeks paid leave to bond with a newly born, adopted or fostered child, with a 6-month waiting period for full-time employees
Inclusive holiday calendar and a paid break in December running from Christmas Eve to New Year's Day
Comprehensive health insurance for all employees, and a 401k matching plan for you to invest in your future
In-house committees that plan monthly programming as it relates to internships, team-building, community service, employee recognition and more
Monthly reimbursement toward cell phone and home wifi
Flexible working schedules and hybrid return-to-office with Fridays always remote
No waiting period for paid sick leave
Generous bereavement leave policy, including pregnancy loss
Agency-wide Monthly Mental Health Days and Stipend
Additional Mental Health paid time away for parents each week
Job type
Full-time
Job Location
Hybrid: remote + in-office in New York, NY or Los Angeles, CA
Contact: careers@jbc-pr.com
Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive and authentic workplace so if you're excited about this role but your experience doesn't match perfectly with every qualification in the job description, we encourage you to email us anyways. You may just be the right candidate for this or other roles.
Jennifer Bett Communications, LLC ("JBC") is committed to a diverse and inclusive workplace. JBC is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.