Content Marketing Specialist at Veterans United Home Loans in Columbia, Missouri

Job Description:

As a Content Marketing Specialist, you will be a key member of our SEO team, responsible for crafting compelling and effective content that drives organic traffic and strengthens our brand. You will work collaboratively with a talented team of SEO analysts, designers, and marketers to create and optimize content that aligns with our strategic goals.


Job duties will vary upon assignment but may include:

• Develop and execute SEO-driven content strategies that enhance our visibility and drive traffic.
  
  


• Analyze content performance and adjust strategies for continual improvement.
  
  


• Collaborate with cross-functional teams, including SEO analysts, designers, and developers to create content that ranks and resonates.
  
  


• Conduct keyword research and optimize content for SEO, ensuring it meets the highest quality and performance standards.
  
  


• Continuously research and analyze industry trends to identify emerging opportunities that elevate our brand and content offerings.
  
  


• Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity.
  
  

We're looking for someone who can be passionate about their job and have fun doing it, who will deliver results with integrity, and who enjoys finding ways to enhance the lives of others every day.


We'll also want to know you can demonstrate these attributes:

• Adaptable to change and shifts in priority
  
  


• Aptitude to learn new technology
  
  


• Capacity to work independently
  
  


• Strong communication skills (written and verbal)
  
  


• Thrive in a highly cooperative work setting
  
  


• Experience using content management systems (WordPress, etc.) and SEO tools (Google Analytics, SEMrush, etc.)
  
  


• 2+ years of experience in content marketing, SEO, or copywriting
  
  


• Strong knowledge of SEO best practices and content optimization techniques
  
  


• Basic understanding of HTML
  
  


• Excellent writing and editing skills
  
  


• A portfolio of high-performing content across different formats (blogs, guides, videos, etc.)
  
  


• Proficient in basic computer technologies, appropriate for an internet-based company
  
  


• Regular and predictable attendance
  
  


• Exemplary customer service skills
  
  


• Excel in a fast-paced, results-oriented environment
  
  


• Strong problem-solving aptitude
  
  


• High attention to detail
  
  


• Ability to work across departments and across teams
  
  


• Proficient in basic computer technologies, appropriate for an internet-based company
  
  


• Regular and predictable attendance
  
  

Learn more about Veterans United on Glassdoor and our career site at vu.com/careers.


Veterans United Home Loans and its affiliates are proud to be Equal Opportunity Employers committed to creating a diverse and inclusive workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, veteran status, or other legally protected classifications. Apply Now