About Zenith: Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities, and our media investments for some of the world's leading brands.
Job Description
Overview: The Director, Digital Investment will be responsible for activating digital strategic plan development and all aspects of implementation. This individual will learn and embody Zenith's vision of Live ROI as a mantra and manage several direct reports.
Role Objectives:
Lead planning and implementation for client accounts across digital channels
Plays a leading role in all aspects of campaign management including vendor liaison and reporting
Training/Support for Associate Negotiators in billing, reporting, trafficking, analytics and research
Lead in presentation of data, insights and media to clients
Serve as client first point of content on Investment, be able to connect and bring in experts from social and precision teams and work collaboratively to produce holistic plans
Intimate knowledge of consumer habits & touchpoints, i.e. magazine, digital mobile, social, video
Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value