Senior Growth Marketing Manager at Zendesk in San Francisco, California

Job Description:

Zendesk

Remote, United States
R28956

Job Description

We are seeking a Senior Growth Marketing Manager to drive our product-led growth initiatives (through a marketing lens) while supporting sales-led motions. This person will be highly analytical, innovative, and a skilled problem-solver, with a passion for moving prospects and customers through their journey toward conversion and expansion. The ideal candidate will have strong marketing expertise, an understanding of user experience, and a keen sense for effective copywriting and messaging.

In this role, you will be responsible for identifying the next best actions to guide prospects, leveraging data and tools to ensure they are more likely to convert and be sales-ready. You'll have a sharp eye for simplifying user journeys and creating intuitive experiences that align with our marketing goals.

Additionally, you’ll play a critical role in selecting and integrating tools into our marketing stack, improving automation, and driving operational efficiency. A forward-thinker, you will also bring innovative ideas on how to leverage AI to enhance the effectiveness and efficiency of our marketing strategies.

Key Responsibilities:

• Drive product-led growth initiatives while supporting sales-led marketing motions.

• Analyze customer journeys and identify key actions to move prospects toward conversion and expansion.

• Optimize the marketing funnel by influencing customer behaviors through data-driven insights.

• Collaborate closely with cross-functional teams (sales, product, etc.) to ensure alignment between product and marketing efforts.

• Evaluate, select, and integrate marketing tools to improve automation and operational efficiency.

• Identify and implement innovative ways to leverage AI for more effective marketing strategies and improved customer experience.

• Contribute to messaging and copywriting strategies that resonate with our audience and improve engagement.

• Work collaboratively with sales to ensure that marketing efforts effectively support lead nurturing and sales readiness.

Qualifications:

• Proven experience (5+ years) in growth marketing, with a strong focus on both product-led and sales-led initiatives.

• Demonstrated success in improving customer journeys and driving conversions through marketing strategies.

• Solid experience in evaluating and integrating marketing automation tools and improving operational workflows.

• Familiarity with AI tools and technologies that can enhance marketing and sales effectiveness.

• Excellent problem-solving skills, with an ability to innovate and optimize processes.

• Strong analytical mindset, with the ability to use data to influence decisions.

• Knowledge of best practices in user experience and customer journey optimization.

• Experience with copywriting and messaging strategies that effectively engage target audiences.

• Ability to collaborate cross-functionally and align marketing efforts with product and sales teams.

Preferred Qualifications:

• Experience with SaaS or tech-based products.

• Familiarity with AI-driven marketing solutions.

• Strong project management skills and the ability to prioritize in a fast-paced environment.

#LI-SM12

Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love.

Zendesk believes in offering our people a fulfilling and inclusive experience. Our hybrid way of working, enables us to purposefully come together in person, at one of our many Zendesk offices around the world, to connect, collaborate and learn whilst also giving our people the flexibility to work remotely for part of the week.

The US annualized base salary range for this position is $121,000.00-$181,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location. Please note that the compensation details listed in US role postings reflect the base salary only (or OTE for commissions based roles), and do not include bonus, benefits, or related incentives.

The intelligent heart of customer experience
Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiences—and we stick with it in our workplace. Over 5,000 employees worldwide are collaborating from kitchen tables, home offices, coworking spaces, and Zendesk workspaces to make one team.

Zendesk is an equal opportunity employer, and we’re proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to peopleandplaces@zendesk.com with your specific accommodation request.

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