Senior Market Development Manager - AI, Endoscopy at Medtronic in Lafayette, Colorado

Job Description:

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life

At Medtronic Endoscopy, we aim to improve patient outcomes by empowering every gastroenterologist across the globe with artificial intelligence and disruptive therapeutic technologies. We have an exciting opportunity to continue strengthening our footprint as the undisputable leader in AI with a new opening - Senior Market Development Manager - AI.

This person will be part of a highly visible, fast-moving team and will be responsible for market development and downstream execution for our AI portfolio globally. We are looking for bold thinkers who create new ideas to bring our best solutions forward to benefit our patients, business partners, and customers.

Diversity & Inclusion

We seek out and hire a diverse workforce at every level: We need fresh ideas and inclusive insights to continue to be an innovative industry leader - that's why we make it a point to seek out, attract and develop employees who are patient-centric, passionate, and who represent the same wide variety of life experiences as our patients. To learn more about Inclusion & Diversity at Medtronic Click Here .

Responsibilities include:

Develop and execute downstream market development plan for global markets:

• Define and execute regional market acceleration plan to ensure alignment with operating unit objectives and strategies, enabling us to meet or exceed business goals for the Endoscopy AI portfolio products


• Collaborate with regional teams to set specific goals, action plans, and timelines for execution. Identify key performance indicators (KPIs) to measure plans success


• Communicate timely updates and business progress to leadership on key initiatives


• Partner with sales team and sales leadership on market activation and expansion strategies; define and deliver on the annual market development plan with key milestones and initiatives

Provide day-to-day support to global sales teams:

• Be the subject matter expert and act as a trusted advisor for education across cross functional teams


• Engage regions to understand daily challenges, opportunities, and customer feedback. Offer guidance, share best practices, and provide assistance to help overcome obstacles and achieve sales targets


• Maintain a strong support network virtually to OUS partners and ensure smooth flow of information


• Be ready and able to travel to support field teams with key customer meeting, trainings, and conferences


• Plan and execute conference presence, mindful of budget allocation, to maximize technology footprint at industry events. Provide support for conference participation including booth set up, presentations, and post event follow-up.

Create impactful messaging

• Develop and deliver updated collateral materials including brochures, presentations, and digital assets, working in close collaboration with clinical, regulatory, legal and AI marketing peers


• Collaborate with integrated marketing to refine and execute campaigns across digital advertising and promotional activities for conferences and other key events to reach target audience and drive demand


• Communicate with key stakeholders including health care professionals and societies to elevate GI Genius mindshare and market adoption

Forecasting

• Review and analyze sales and market data, identifying trends and accuracy. Utilize market insights and region input to project future sales and inventory needs


• Be in lockstep with innovation partners to forecast inventory needed for upcoming product launches including hardware and software including AI Access

Ability to travel up 50%

Must Have: Minimum Requirements

• Bachelor's degree required


• Minimum of 7 years of experience in marketing or market development, or advanced degree with a minimum of 5 years of experience

Nice to Have

• MBA


• Experience developing a new market, i.e. implementation of key tactics, execution and performance tracking


• Healthcare marketing or consultative selling experience in medical devices, specifically AI technologies


• Direc-to-consumer marketing programs


• Demonstrated success delivering results within a matrixed environment


• Proven success leading major initiatives

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.

Salary ranges for U.S (excl. PR) locations (USD):$128,800.00 - $193,200.00

This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).

The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).

Medtronic benefits and compensation plans

About Medtronic

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 90,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

Learn more about our business, mission, and our commitment to diversity here .

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

At Medtronic, most positions are posted on our career site for 3-7 days.