Vital Marketing is seeking a highly skilled Data Analyst to join our growing team. We specialize in serving legal and medical clients, and you'll play a key role in optimizing our marketing operations and ensuring seamless data flow across various platforms.
Responsibilities:
Manage and maintain Vital Marketing's marketing technology stack, including marketing automation platforms, CRM systems, and analytics tools.
Implement and oversee data integration processes between different platforms, ensuring data accuracy and consistency.
Analyze marketing data to identify trends, opportunities, and areas for improvement, with a specific focus on the legal and medical sectors.
Develop and maintain dashboards and reports to track key performance indicators (KPIs), tailoring insights to the needs of our legal and medical clients.
Streamline marketing processes and workflows to increase efficiency.
Collaborate with cross-functional teams to implement data-driven marketing strategies that resonate with legal and medical professionals.
Support marketing campaign execution through data analysis and optimization, ensuring alignment with the unique needs of the legal and medical industries.
Qualifications:
Bachelor's degree in Data Analytics or a related field.
2+ years experience in marketing operations or data analytics, preferably within the legal or medical field.
Strong analytical and problem-solving skills.
Demonstrated experience managing and integrating data systems and platforms.
Proficiency in marketing automation platforms, CRM systems, data visualization tools, and SQL or other querying languages.
Passion for data and its application to drive marketing success.
Benefits:
Competitive salary and benefits package.
Opportunity to work in a fast-paced, innovative environment