Senior Product Marketing Manager at Cyberark in Newton, Massachusetts

Job Description:

Company Description




About CyberArk:
CyberArk (NASDAQ: CYBR), is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity - human or machine - across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world's leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.



Job Description



We are looking for a dynamic and results-driven Senior Product Marketing Manager to join our Cloud Security team.


In this role, you will act as a subject matter expert and catalyst for CyberArk's cloud security offerings, working closely with CyberArk Product Management, Sales, Channel, Marketing and Customer Success.


You will create impactful messaging and positioning to engage customers and prospects, drive sales enablement creation and product launch activities, and deliver market insights to guide product strategy. You will also support our efforts to scale across public cloud marketplaces and product-led selling motions such as free trials-to-buy.


In this role, you will work in the rapidly growing area of Identity Security to maintain and expand CyberArk's recognized leadership.



What You Will Do

• Create impactful and differentiated product positioning, messaging and trial experiences


• Lead go-to-market efforts for product launches including development of marketing, sales and demo material


• Support product-led selling efforts such as free trials


• Produce impactful sales enablement resources for sellers, sales engineers and partners


• Collaborate with demand generation, content marketing and thought leadership teams


• Serve as subject matter expert, developing and presenting collateral for CyberArk webinars, customer events and industry events


• Research and analyze industry and competitive trends to inform product strategy

#LI-JH1



Qualifications

• 7+ years of professional experience in cybersecurity or B2B SaaS product marketing (open to candidates with developer experience who are interested in making the transition for product marketing)


• Passion for cybersecurity and software development


• Ability to communicate effectively verbally and in writing


• Ability to articulate / align technical features to customer needs


• Ability to work in a dynamic environment and solve problems with a positive attitude


• Proven ability to work cross-functionally with peers and senior leadership


• Confident presenter, on stage, video, webinars.

Preferred Qualification

• Experience marketing solutions to software architects, developers, site reliability engineers and/or data science teams is a significant plus


• Experience working in product-led selling motions is a significant plus


• Deep understanding of cloud computing and/or software development is a significant plus

Additional Information



CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.


We are unable to sponsor or take over sponsorship of employment Visa at this time.


The salary range for this position is $130,000 - $185,000/year, plus commissions or discretionary bonus, which will be based on the employee's performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits. Apply Now