Principle Integrated Marketing Specialist at Medtronic in Mounds View, Minnesota

Job Description:

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life
Are you looking for a career in marketing where you can help drive key business objectives and directly influence global strategy? Do you thrive working in a fast-paced, competitive environment and have a passion for marketing? The Structural Heart Integrated Marketing team, representing Transcatheter Aortic Valve Replacement/Implantation may be the place for you! You will be joining the Structural Heart Marketing team as an integrated marketer who is tasked with bringing marketing plans to life with a strategic approach to omnichannel efforts that defines, crafts, delivers, and measures effective messages, inspiring audiences to take action.
A Day in the Life

Aortic Stenosis (AS) is among the most common of all valvular heart diseases in the U.S. and continues to increase as the population ages. For patients, AS often goes unnoticed, but once they begin to feel symptoms, their condition can be fatal if left untreated. Evolut TAVR is the therapy that we believe results in the most positive patient outcomes. Join us to expand the understanding of Evolut's features, benefits and ultimately the goal of reaching more patients with this life-saving therapy.

Bring your brand management and integrated marketing/marketing communications talents to this unique role. In this position, you will oversee the Evolut brand, ensuring consistency in strategy, messaging, creative, and execution across the work being done by various marketing verticals (including downstream, market development, and consumer groups.

In addition, you'll have the opportunity to construct and implement strategic integrated marketing plans that create audience alignment, increase adoption, and deliver on critical business goals. Among other campaigns, you'll partner on initiatives that span consumer and HCP audiences - e.g. co-marketing, clinical trial recruiting, AS care platforms - and will partner with our corporate team in significant campaigns driven by top leadership.

In this role, you'll leverage your team building, collaboration, influence, and communication skills daily; and you'll put your creativity and passion to use within a team that strives to think differently to solve problems, make progress, deliver meaningful innovations, and gain momentum in the treatment of AS.

Specifically, this role will manage integrated marketing programs that bring various marketing verticals, functional groups, and corporate initiatives together ensuring consistency in strategy, approach and messaging. This role will also trailblaze initiatives targeting new audiences.

Desired/Preferred Qualifications

• MBA or MBC


• Experience with creating strategies, messages and materials that promote Medtronic products to gain competitive advantage.


• Experience with Medtronic products, how they work and how they are used in the clinical setting.


• Knowledge of the markets and medical professionals/customers Coronary and Structural Heart serves.


• Negotiation, influence and change management experience.

A Bachelor's degree and 7 years of experience with program management, brand management and integrated marketing or a minimum of 5 years of program management, brand management and integrated marketing.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.

Benefits & Compensation

Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.

Salary ranges for U.S (excl. PR) locations (USD):$112,800.00 - $169,200.00

This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).

The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).

Medtronic benefits and compensation plans

About Medtronic

We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 90,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.

Learn more about our business, mission, and our commitment to diversity here .

It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

At Medtronic, most positions are posted on our career site for 3-7 days.