We are seeking a seasoned Event Marketing Manager with extensive trade show experience. In this role, you'll lead our trade show strategy, oversee event logistics, and drive brand impact through innovative campaigns.
Key Responsibilities:
Trade Show Strategy & Execution: Develop and implement strategies to enhance brand awareness and lead generation at trade shows. Handle all logistics, from venue booking to onsite setup.
Campaign Development: Collaborate with creative teams to produce compelling promotional materials and unique event experiences.
Budget & Vendor Management: Optimize trade show budgets and coordinate with external vendors for booth design and event services.
Performance Metrics: Track and report on trade show success, focusing on lead generation, engagement, and ROI.
Qualifications:
7+ years in event marketing, with a strong focus on trade show management.
Proven record of developing successful trade show strategies and impactful event experiences.
Bachelor's degree in Marketing, Communications, or related field; Master's degree is a plus.
Strong organizational, leadership, and project management skills.