Product Marketing Intern at Carlisle in Carlisle, Pennsylvania

Job Description:

Project Summary:


We are seeking a motivated and detail-oriented intern to join our Product Development team. This internship will focus on compiling customer feedback and generating new product ideas. The ideal candidate will have a keen interest in product development, strong analytical skills, and a passion for understanding customer needs. You will play a key role in providing actionable feedback to Product Managers and New Product Development Managers.


Duties and Responsibilities:


* Gather and Compile Customer Feedback:


* Collect feedback from various sources including surveys, social media, customer support interactions, and product reviews.
* Organize and categorize feedback to identify common themes and areas for improvement.
* Analyze Feedback to Identify Trends:


* Utilize qualitative and quantitative analysis methods to uncover patterns and trends in customer feedback.
* Highlight key issues and frequently mentioned suggestions to guide product development efforts.
* Generate New Product Ideas:


* Brainstorm and propose innovative product ideas based on identified trends and customer needs.
* Evaluate the feasibility and potential impact of these ideas through preliminary market research and internal discussions.
* Provide Feedback to Product Managers and New Product Development Managers:


* Create comprehensive reports summarizing collected feedback, analysis results, and proposed product ideas.
* Present findings to Product Managers and New Product Development Managers, offering actionable recommendations for future product development.
* Collaborate with these managers to refine and prioritize new product ideas based on feedback and market research.


Qualification:


* Currently pursuing a degree in Business, Marketing, Product Management, or a related field.
* Strong analytical skills with the ability to interpret qualitative and quantitative data.
* Excellent written and verbal communication skills.
* Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
* Familiarity with data analysis tools and software is a plus.
* Creative thinker with the ability to generate innovative ideas.
* Detail-oriented with strong organizational skills.
* Ability to work independently and as part of a team..


Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled