Senior Product Manager, HCP Marketing at Sanofi in Cambridge, Massachusetts
Posted in Other about 4 hours ago.
Job Description:
Job Title: Senior Product Manager, HCP Marketing
Location: Cambridge, MA (2-3 days on-site per week required)
About the job
Are you ready to share the future of medicine? The race is on to speed up drug discovery and development to find answers for patients and their families. Your skills could be critical in helping our teams accelerate progress. Join our Neurology team as a Senior Product Manager, HCP Marketing to make a difference in the lives of patients, families, and communities impacted by neurological disorders.
We are an innovate global healthcare company, committed to transforming the lives of people with immune challenges, rare disease and blood disorders, cancers, and neurological disorders. From R&D, to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and progress to make a real impact on the millions of patients around the world.
Competencies and expectations associated with this role include but are not limited to the following:
- Contribute to development and execution of print and digital marketing tactics to support disease state education about MS and launch tactics for tolebrutinib.
- Work with the digital team to develop branded customer websites and execute annual review process of all the digital assets (DSE and branded).
- Lead media plan development and execution, including social media strategy and execution.
- Contribute to the development, creation, and implementation of unbranded and branded promotional materials, digital and print.
- Lead congress planning activities for the brand, partnering closely with marketing agencies of record (AoRs) to set strategy and execute congress tactics.
- Contribute to POA planning and field team pull-through
- Mange the relationships with Agency partners to ensure successful development and execution of marketing strategy and tactics on time, within allocated budget.
- Effectively influence, collaborate, and communicate with internal and external stakeholders and customers.
- Lead the development, management and evolution of Peer to Peer programming and speaker training.
- Participate in several brand critical initiatives such as but not limited to, brand planning, competitive planning, budget management, market research, and message & creative evolution.
- Champion material through Promotional Review Board (PRB).
- Ensure that all marketing processes, documents, and tactics are developed and implemented in accordance with Sanofi Genzyme corporate compliance guidelines.
About you
- 3+ years' experience in product/brand management in the US pharmaceutical or biopharmaceutical industries.
- A comprehensive understanding of the key dynamics driving the US health care environment.
- Ability to quickly understand and communicate all clinical data / publications to support business objectives.
- Understanding of market research, creative development, and experience with the regulatory review/approval process.
- Ability to interact widely and effectively both within the company and with cross-functional partners (i.e., on an interdepartmental and interdisciplinary basis).
Soft and technical skills
- Excellent organizational, interpersonal, presentation and communication skills.
- Strategic thinking and prioritizing capacity.
- Analytic and synthesis capacity with the ability to understand, simplify and communicate effectively with others.
- Demonstrated ability to work effectively with cross-functional groups.
- Ability to think creatively and lead innovative projects.
- Performance orientation and ability to drive, work and deliver along agreed timelines.
- Readiness to travel (up to 20% of time).
Education:
- BS/BA required
Why Choose Us?
- Bring the miracles of science to life alongside a supportive, future-focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.
Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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