Job Description:
Company Overview
CUMULUS | Buffalo, NY currently features 5 stations in the Buffalo/Niagara Falls area. Our stations include: 97Rock WGRF-FM Classic Rock, 103.3 The Edge WEDG-FM, Classic Hits 104.1 WHTT, 1270 Talk WHLD-AM, & 98.9 The Vibe WBBF-AM. The cluster of 5 stations reaches over 300,000 listeners on a weekly basis.
Position Overview
CUMULUS MEDIA | Buffalo is seeking a talented and dynamic Senior Multi-Media Account Executive who thrives in a fast-paced working environment. We are looking for a passionate, motivated, goal-oriented and highly competitive individual with a proven track record of over-achieving media sales goals. Our ideal candidate is well-connected in the Buffalo/Niagara region and able to utilize our network across the US to offer highly targeted digital products along with traditional media offerings.
Key Responsibilities & Qualifications
Key Responsibilities:
- Able to identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
- Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing
- Beyond our broadcast products, have strong familiarity and become full versed in selling both Cumulus' station digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers
- Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects
- Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
- Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace
- Think creatively and generate original ideas
Qualifications:
- 3-5 years in Media Sales background required
- Proficient in Microsoft Office suite, social networking platforms and CRM tools
- Excellent communication skills
- Experience developing new business relationships in an outside sales role
- Excellent presenter to clients of sales opportunities and post-sale successes
- Strong understanding of lead generation and ability to connect with viable prospects
- Comprehension of sales metrics in order to fill a sales funnel and robust pipeline of residual business
- Positive attitude with the willingness to get beyond comfort zone to grow professionally
- High energy and passion for the job
- Flexible and creative
- Digitally savvy
- Bachelor's Degree in Business, Marketing or related field is preferred
Pay Range
Commission-based compensation with uncapped earning potential
What We Offer
- Competitive Pay
- Focused, responsible and collaborative work environment with the ability, to ask "what if" and try innovative solutions
- Medical, Dental & Vision Insurance coverage
- 401K with company match
- Paid Vacation, Sick & Holiday time off
- Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
For immediate consideration, please visit https://jobs.cumulusmedia.com/jobs
For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/
EEO Statement
CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).
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