Sr. Marketing Manager - HxDR at Leica Geosystems Inc. in Alpharetta, Georgia

Job Description:

Hexagon is a global leader in digital reality solutions, combining sensor, software, and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality, and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications. You will be joining over 22,000 people in 50 countries on the leading edge of your field.

As a Sr. Marketing Manager, you will collaborate closely with cross-functional teams to understand product differentiators, value propositions, and customer pain points, translating technical information into clear, persuasive messaging. Your primary focus will be on developing high-quality content such as whitepapers, eBooks, blog posts, and videos that educate and inspire prospects throughout the buyer's journey. You'll also work with the demand generation team to measure the impact of the created content, refining future campaign themes.

Additionally, you will play a key role in optimizing content for SEO. You'll also manage persona profiles and messaging for the commercial business. The successful candidate will possess excellent writing skills, a strong technical background in reality capture, and a proven track record of creating impactful content that drives lead generation and engagement.

If you are passionate about technology, thrive in a fast-paced environment, and are adept at translating complex technical concepts into compelling content, we want to hear from you! This is an in-office position in Alpharetta, Georgia.