Product Marketing Manager - Smart Buildings at Schneider Electric USA, Inc in andover, Massachusetts

Job Description:

Schneider Electric™creates connected technologies that reshape industries, transform cities and enrich lives. Our 163,000 employees thrive in more than 100 countries. From the simplest of switches to complex operational systems, our technology, software and services improve the way our customers manage and automate their operations.Help us deliver solutions that ensure Life Is On everywhere, for everyone and at every moment: https://youtu.be/NlLJMv1Y7Hk .

Digital Buildings Product Marketing Manager

Schneider Electric has a challenging opportunity for a passionate individual to assume the role of 'Product Marketing Manager' in either Andover, MA, United States, Montreal. QC, Canada or Lund, Sweden locations.

Commercial Buildings consume 33% of the world's energy consumption & it's where people spend most of their time indoors. Buildings need a brain to intelligently manage & control many sub-systems and thousands of connected data points to help Building owners create a productive and comfortable environment for its occupants, reduce energy consumption and run building operations efficiently. The Digital Buildings business of Schneider Electric provides intelligent building management systems through its EcoStruxure Building and SpaceLogic portfolio of solutions.

We are looking for a smart and talented Product Marketing Manager who will ensure our offers are presented in a clear and concise manner that continuously highlights customer benefits.

Primary Function

Reporting to the VP of Product Management, the ideal candidate will maintain an exceptional understanding of both products and the market in order to explain the value to internal and external stakeholders including country offer managers, the global sales team, customers, analysts, and the media. This role partners closely with the Director of Strategic marketing and entire team of Offer Managers to help define personas and act as the voice of the customer in all related activities. Additional responsibilities will include:

• Setting and communicating the products' positioning, key value-based messages, and buyer insights to cross-functional teams.


• Leading product launches and making sure that customers understand the value of the product through website updates, content, and sales collateral.


• Tracking and measuring the impact of launch campaigns at the regional level


• Acting as a product expert for the global marketing team

Responsibilities

Demonstrates product knowledge

The product marketing manager understands and can articulate what makes our products unique. They will understand where the product sits in the marketplace and the key messages that resonate. With this knowledge they will inform and inspire the marketing and sales teams around the product's unique value- defining how it helps customer and stands out from the competition.

Demonstrates deep empathy for our customers

The Product Marketing Manager has a strong interest in understanding the pain points of our customers and understanding what they need from our offers in order to be successful. This role will require having a deep understanding of our key personas representing them well to other teams within the organization.

Demonstrate market awareness The Product Marketing Manager understands the product landscape, new competitors and the changing needs of customers. They can spot trends in the market and then adapt our product positioning to stay up to date with the changing industry and needs of our customers.

Go-to-market plan and execution Working closely with the global marketing launch lead the Product Marketing Manager excels at bringing our products to market. They act as the first line of launch support for all offer managers within previously defined product lines, which will include:

• Attending Launch calls


• Ensuring a regular and close follow up on product marketing launch deliverables/assets


• Liaising with Global Marketing Communications to ensure proper planning of marketing materials, efficient revisions and stakeholder reviews


• Communicating with the Global Launch leader to report on the status of deliverables


• Reviewing and editing all materials prior to handoff to Global Marketing


• Ensuring appropriate LoB leads are involved in the approval process

When new functionality releases, the Product Marketing Manager will define the right words to use to make that update clear, to ensure it explains how it solves a customer's pain point and in a manner that excites the customer.

Drive internal and external product communications

The role includes supporting and driving the execution of both product and technical announcements, to include:

• Ensuring announcements align with existing product value proposition and upholds Digital Buildings marketing messaging


• Establishing criteria and the process for when and why a Product or Technical announcement needs to be distributed


• Ensuring all announcements have gone through the proper review channels


• Posting, tagging, evaluating and archiving all announcements on the Extranet Partner Portal

This job is for you if you:

• Have strong communication skills


• Enjoy creating product marketing content


• Possess the willingness to learn and understand our solution offers and strategy to effectively support our Digital Buildings business and align with our overarching company story


• Have a sense of humor and can roll with an evolving, growing business

• 5+ years of experience in Product Marketing or similar roles


• Experience in Building Automation or similar markets with deep appreciation for products/technologies that enable automation, efficiency, and productivity for human centric, efficient, and sustainable buildings.


• Communications: Position requires effective communication across large groups of stakeholders at varying levels of the organization and across different global geographies.


• Project management: Position requires continual management of projects, with many projects overlapping at any given stage of development. Effective time management, process management, and self-management required for successful execution, combined with the ability to manage stakeholders and progress project objectives.


• Ability to work in dynamic international environment and manage through influence.


• Bachelor's degree. Marketing, communications, or business focus desired, but preference will be given to relevant experience.


• Demonstrated experience working in a matrixed organization across a variety of geographies and cultures desired, including exposure to or experience performing in virtual environments.

We seek out and reward people for putting the customer first, being disruptive to the status quo, embracing different perspectives, continuously learning, and acting like owners. We want our employees to reflect the diversity of the communities in which we operate. We welcome people as they are, creating an inclusive culture where all forms of diversity are seen as a real value for the company. We're looking for people with a passion for success - on the job and beyond. See what our people have to say about working for Schneider Electric: https://youtu.be/6D2Av1uUrzY .

Let us learn about you! Apply today.

You must submit an online application to be considered for any position with us. This position will be posted until filled.

It is the policy of Schneider Electric to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.

Let us learn about you! Apply today.

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values - Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork - starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric - apply today!

€36 billion global revenue
+13% organic growth
150 000+ employees in 100+ countries
#1 on the Global 100 World's most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and 'inclusion' is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do. This extends to our Candidates and is embedded in our Hiring Practices.

You can find out more about our commitment to Diversity, Equity and Inclusion here and our DEI Policy here

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.Schneider Electric™creates connected technologies that reshape industries, transform cities and enrich lives. Our 163,000 employees thrive in more than 100 countries. From the simplest of switches to complex operational systems, our technology, software and services improve the way our customers manage and automate their operations.Help us deliver solutions that ensure Life Is On everywhere, for everyone and at every moment: https://youtu.be/NlLJMv1Y7Hk .

Digital Buildings Product Marketing Manager

Schneider Electric has a challenging opportunity for a passionate individual to assume the role of 'Product Marketing Manager' in either Andover, MA, United States, Montreal. QC, Canada or Lund, Sweden locations.

Commercial Buildings consume 33% of the world's energy consumption & it's where people spend most of their time indoors. Buildings need a brain to intelligently manage & control many sub-systems and thousands of connected data points to help Building owners create a productive and comfortable environment for its occupants, reduce energy consumption and run building operations efficiently. The Digital Buildings business of Schneider Electric provides intelligent building management systems through its EcoStruxure Building and SpaceLogic portfolio of solutions.

We are looking for a smart and talented Product Marketing Manager who will ensure our offers are presented in a clear and concise manner that continuously highlights customer benefits.

Primary Function

Reporting to the VP of Product Management, the ideal candidate will maintain an exceptional understanding of both products and the market in order to explain the value to internal and external stakeholders including country offer managers, the global sales team, customers, analysts, and the media. This role partners closely with the Director of Strategic marketing and entire team of Offer Managers to help define personas and act as the voice of the customer in all related activities. Additional responsibilities will include:

• Setting and communicating the products' positioning, key value-based messages, and buyer insights to cross-functional teams.


• Leading product launches and making sure that customers understand the value of the product through website updates, content, and sales collateral.


• Tracking and measuring the impact of launch campaigns at the regional level


• Acting as a product expert for the global marketing team

Responsibilities

Demonstrates product knowledge

The product marketing manager understands and can articulate what makes our products unique. They will understand where the product sits in the marketplace and the key messages that resonate. With this knowledge they will inform and inspire the marketing and sales teams around the product's unique value- defining how it helps customer and stands out from the competition.

Demonstrates deep empathy for our customers

The Product Marketing Manager has a strong interest in understanding the pain points of our customers and understanding what they need from our offers in order to be successful. This role will require having a deep understanding of our key personas representing them well to other teams within the organization.

Demonstrate market awareness The Product Marketing Manager understands the product landscape, new competitors and the changing needs of customers. They can spot trends in the market and then adapt our product positioning to stay up to date with the changing industry and needs of our customers.

Go-to-market plan and execution Working closely with the global marketing launch lead the Product Marketing Manager excels at bringing our products to market. They act as the first line of launch support for all offer managers within previously defined product lines, which will include:

• Attending Launch calls


• Ensuring a regular and close follow up on product marketing launch deliverables/assets


• Liaising with Global Marketing Communications to ensure proper planning of marketing materials, efficient revisions and stakeholder reviews


• Communicating with the Global Launch leader to report on the status of deliverables


• Reviewing and editing all materials prior to handoff to Global Marketing


• Ensuring appropriate LoB leads are involved in the approval process

When new functionality releases, the Product Marketing Manager will define the right words to use to make that update clear, to ensure it explains how it solves a customer's pain point and in a manner that excites the customer.

Drive internal and external product communications

The role includes supporting and driving the execution of both product and technical announcements, to include:

• Ensuring announcements align with existing product value proposition and upholds Digital Buildings marketing messaging


• Establishing criteria and the process for when and why a Product or Technical announcement needs to be distributed


• Ensuring all announcements have gone through the proper review channels


• Posting, tagging, evaluating and archiving all announcements on the Extranet Partner Portal