Director, Recruitment and Outreach, RWU Extension School - Roger Williams University at Roger Williams University in Providence, Rhode Island

Job Description:

Roger Williams University

Location: Providence, RI Category: Professional and Clerical Posted On: Wed Nov 20 2024 Job Description:

Reporting to the Dean of RWU Extension School, the Director of Recruitment and Outreach for RWU Extension School is responsible for spearheading the development and execution of innovative recruitment strategies to drive enrollment and revenue for all programs. The Director works closely with the Dean and the University's marketing team to enhance program visibility and engagement, ultimately contributing to University College's strategic goals.

Strategic Leadership
Develop and implement comprehensive recruitment and marketing strategies to achieve enrollment and revenue targets for all RWU Extension School programs.

Identify and pursue new market segments, such as populations of students, including high school students, degree completers, and those seeking apprenticeships, along with initiatives like dual enrollment, workforce development, and credentialed programs.

Enrollment Management
Oversee all aspects of the enrollment process from initial contact through to enrollment, ensuring a seamless and efficient experience for prospective students.

Manage student communications, including outreach and follow-up via web, telephone, mail, email, and in-person interactions.

Event Planning and Coordination
Plan and execute recruitment events both on- and off-campus, including open houses, virtual information sessions, fairs, community-based organization events, school visits, and engagements with business and industry partners.

Partnerships and Outreach
Build and maintain relationships with municipal, community, and industry partners to expand enrollment opportunities.

Collaborate with external organizations to enhance program visibility and create recruitment pathways.

Work in close partnership with the college's Director of Partnerships and Innovation to align recruitment and outreach strategies with innovative programs and community initiatives, ensuring cohesive and effective engagement efforts across both internal and external stakeholders.

Data and Analysis
Utilize CRM systems and other technology to support recruitment efforts, assess program effectiveness, and inform strategic decisions.

Monitor and report on key metrics related to the recruitment funnel and application submissions, providing actionable insights to the Dean.

Program Development
Work with academic leads and the Dean to assess demand for new program offerings and contribute to program planning and marketing strategies.

Collaborate with the Bristol campus enrollment team on recruitment strategies for both undergraduate and graduate programs.

Team Management
Hire, train, manage, motivate, and evaluate a team of recruitment professional direct report staff, setting individual and team goals to enhance performance and achieve targets.

Job Requirements:

Bachelor's degree.

5 years of experience in admissions, recruitment, or marketing.

Proven experience with CRM systems, preferably SLATE and/or Ellucian Elevate.

Strong proficiency with Microsoft Office Suite/O365.

Excellent interpersonal, communication, and public speaking skills, with the ability to engage diverse student populations.

Strong organizational and time management skills, with the ability to manage multiple projects and adapt to shifting priorities.

Demonstrated ability to work independently and lead projects effectively.

Familiarity with equity, diversity, and inclusion practices in program delivery and staffing.

Preferred Qualifications:
Master's degree in a related field preferred.

Experience in Higher Education.

Experience with military student recruitment and transfer credit evaluation.

Knowledge of Tableau and SLATE/ Ellucian Elevate systems.

Bilingual in Spanish.

Experience working in a unionized environment.

Ability to work nights and weekends and travel as necessary.


At the University's discretion, the education and experience prerequisites may be accepted where the candidate can demonstrate, to the satisfaction of the University, an equivalent combination of education and experience specifically preparing the candidate for success in the position

Additional Information:

Roger Williams University is an affirmative action/equal opportunity employer and committed to a diverse workforce. All applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other basis protected by applicable state and federal law. For information on our Non-discrimination policy, visit here.

RWU prohibits all forms of discrimination on the basis of sex in its education programs and activities and is required by Title IX of the Education Amendments of 1972 (Title IX) and its implementing regulations not to discriminate in such a manner. Complaints of Title IX sexual harassment should be reported to the Title IX Coordinator at the contact information listed below. Details regarding the formal complaint process can be found here: Title IX Sexual Harassment Policy and Procedures. All complaints of sexual harassment will be taken seriously and responded to promptly. TITLE IX COORDINATOR: Dr. Jen Stanley, 1 Old Ferry Road, Bristol, RI 02809 / Phone Number: (401) 254-3123 /Email Address: jstanley@rwu.edu

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