Marketing and Engagement Specialist - Executive at RiverValley Consulting Services in Owensboro, Kentucky

Job Description:

Position Title:Marketing and Engagement Specialist - Executive

Location: Owensboro, KY

Description:

A Marketing and Engagement Specialist is responsible for creating and executing strategies to build strong relationships between the organization and its clients, employees, and stakeholders. This role involves a combination of marketing, community outreach, and employee engagement initiatives aimed at fostering a positive organizational image and improving overall interaction. The position requires a blend of communication skills, creative problem-solving, and the ability to manage multiple projects in a fast-paced environment.

Key Responsibilities:

Marketing and Community Engagement:

• Content Creation: Develop compelling content for various platforms, including social media, blogs, newsletters, and websites to promote the organization’s mission, services, and community impact.
• Campaign Development: Assist with implementation of marketing and communication campaigns aimed at increasing visibility, engagement, and client outreach.
• Brand Management: Ensure that all external communication aligns with the organization’s brand values and enhances its reputation within the community.

• Event Coordination: Help plan and manage internal and external community events that support the organization's goals and engage stakeholders.
• Relationship Building: Build and maintain strong relationships with community members, and local organizations to foster trust and collaboration.

Employee Engagement:

• Employee Programs: Develop and execute employee engagement initiatives aimed at improving morale, satisfaction, and retention.
• Internal Communication: Create and distribute internal communications that keep employees informed and motivated, ensuring alignment with organizational goals.
• Training and Development: Assist in organizing training sessions and professional development opportunities to support employee growth and engagement.
• Recruiting: Assist the Recruiting & Onboarding Specialist with recruiting events and initiatives as requested.

Analytics and Reporting:

• Data Tracking: Monitor and track the effectiveness of engagement and marketing initiatives, using data to make informed adjustments and improvements.
• Reporting: Provide regular reports on engagement metrics, campaign performance, and employee satisfaction to leadership, offering recommendations for continued improvement.

Qualifications:

• Education: Bachelor’s degree in Communications, Marketing, Human Resources, Business Administration, or a related field.
• Experience: Proven experience in communications, marketing, engagement, or a related role. Experience in community outreach or employee engagement is a plus.
• Skills:
  • Excellent verbal and written communication skills.
  • Proficiency with digital marketing tools and social media platforms
  • Strong interpersonal skills with the ability to build relationships with diverse stakeholders.
  • Analytical thinking and the ability to interpret data to guide decision-making.
  • Ability to manage multiple projects and meet deadlines in a dynamic environment.

Travel Percentage: Occasional


Education Level:Bachelor's degree

PI255450674

Apply Now