At MSL, we're on a mission to make every client more influential and a positive force of influence in the(ir) world. Why? Because we know that influence = impact and the more influential you are, the more impactful you can be. We're proud to partner with incredible brands, companies and leaders who want to push boundaries and create change - and we're looking for passionate creators and storytellers who want to do the same. But it's not just our work (and the awards we win for it) that energizes us, it's who we are as a team. A team of powerhouse professionals that is driven by three core values: Leading, Learning and Loving. A team that has ranked us a "Best Place to Work" in the industry year over year. If you like what you've read so far, please go on for details on the SVP role we have open.
What we're looking for: A Senior Vice President for MSL's Consumer practice in our NYC office.
What you bring to the table: Significant experience in consumer marketing with a focus on creativity and execution of national programs, expertise in leading as part of an integrated team and the ability to build strong, deep relationships with clients. The candidate is a true team player with ability to move projects effectively, on time and on budget, and with excellence.
What you'll do: Dream and deliver creative strategies that turn heads, inspire your team to reach higher every single day, help move MSL toward unexplored heights.
Here's our promise: Give us your all, and we'll provide the space and inspiration to go wherever you want to go. You'll bounce ideas off of and get feedback from the industry's best thinkers. You won't be a part of the conversation, you'll create it.
Responsibilities:
Serve as senior business lead for high-profile large integrated packaged goods account; directing strategic communications and marketing decisions
Maintain deep understanding of the clients' businesses, priorities, challenges and the competitive landscape
Elevate creativity from brand strategy to activations, drive innovative marketing programs with earned at the core to help client achieve goals
Secure and expand agency relationship; and grow agency billings
Build rapport and credibility with clients, based on trust and expert counsel
Have a strong understanding of, and oversee integrated account teams to deliver, programs that drive talkability and shareability via insightful creativity, earned media, digital, social and influencer engagement
Manage, coach and motivate employees and serve as a leader of the practice, driving upskilling and practice/agency culture
Oversee account team operations, profitability and finances, and organic growth plans to meet or exceed revenue goals
Requirements/Skills:
12+ years previous experience and a B.A. in Public Relations, Communications or a related discipline
In-depth knowledge of trends and innovative approaches related to communications marketing including earned, paid, digital, social and influencer engagement
Proven experience in managing multi-million dollar business and large account teams for numerous client programs with a blend of strong time management, leadership, team building, mentoring and client relation skills
Proven experience in the Consumer Packaged Goods and retail space
Proven experience working in tandem with other creative agencies to develop comprehensive campaigns, with undeniable potential to drive earned conversation
Excellent verbal and written communications skills as well as an ability to develop compelling communications plans and new business presentations are essential
Versatility, agility and adaptability that allows for work across different clients, IATs and workstreams
Ability to stay steps ahead of clients' needs and anticipate what's needed today and in the future
Be open to constantly building and evolving for the business and practice
Bilingual or international experience is a plus
Compensation Range: $143,000-$240,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.