We are seeking an experienced and strategic Product Manager with a focus on Digital Dental Solutions to lead the development, launch, and management of our digital solutions. Based in Chicago, this full-time hybrid role involves overseeing the product lifecycle, driving market success, and achieving financial targets within a matrixed organizational structure. The ideal candidate will bring deep industry knowledge and a proven track record in managing digital dental products.
Responsibilities:
Oversee the P&L for the digital solution business, focusing on achieving financial targets.
Manage the marketing budget, optimizing efficiency and ROI.
Develop and execute comprehensive business plans and GTM (Go-to-market) strategies. As well as defining business objectives and KPIs.
Collaborate with cross-functional teams to plan and implement pre-launch, launch, and post-launch activities.
Create a digital workflow application map that establishing seamless connections between digital scans and various dental procedures, including aligners, blocks, and more.
Identify, recruit, and manage Key Opinion Leaders (KOLs) to strengthen the brand's influence.
Develop and implement pricing strategies in collaboration with cross-functional teams, ensuring alignment with financial goals.
Design and monitor promotional campaigns to drive new user acquisition, cross-selling, and customer retention.
Develop sales enablement tools and product documentation to support the sales team.
Lead market research efforts to gather customer insights, refine brand messaging, and improve product offerings.
Manage the product portfolio to ensure alignment with overall business objectives.
Requirements:
Minimum of 5 years in digital equipment or solution management within the dental industry, with a strong preference for dental digital solutions.
Demonstrated success in launching and managing digital products in a competitive market and managing cross functional teams.
Bachelor's degree in a related field; MBA or equivalent advanced degree preferred.
Strong financial management skills with experience in P&L oversight and budget management.
Demonstrated success in launching and managing digital products in a competitive market.
Established network within the dental professional community.
Proficiency in market research and data-driven decision-making.
Willingness to travel domestically and occasionally internationally as required.