Director, Digital Marketing at HireMinds in Boston, Massachusetts

Posted in Other about 2 hours ago.

Type: full-time





Job Description:

Our client, a growing leader in Cybersecurity is ready to hire a strategic and results-oriented, Director of Digital Marketing.

Reporting to the CMO, you will implement high-impact marketing programs and leverage data-driven insights that drive top-of-the-funnel growth. You'll oversee SEO, paid media, email, ABM, and website optimization.

We are talking to candidates with 8+ years of experience leading B2B digital and demand generation efforts.

Key responsibilities:
  • Develop strategies that drive customer acquisition, engagement, and revenue growth.
  • Drive conversions through website optimization and improved user experience
  • Mentor and lead the demand generation team
  • Oversee the development and execution of multi-channel campaigns, including SEO, SEM, email, and website initiatives.
  • Effectively manage and allocate budget across channels to promote cost efficiency and maximize ROI.
  • Develop and improve tracking and reporting to measure performance across all channels, including website engagement and conversions.

If you are interested, please reach out!
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