Digital Product Manager​ - MMM (Marketing Mix Modeling) at Mars, Incorporated in Newark, New Jersey

Job Description:

Job Description:

Mars Pet Nutrition Is embarking on a massive Digital Transformation journey in support of our recently unveiled 5+5 strategy. Through this renewed focus, we will create a Better World for Pets by step changing what we do, and how we do It. A major part of this ambition is Digital Growth, which encapsulates strategic capabilities that deliver our strategies and delivering the products and programs that transform our relationship with pet parents, optimize our Physical Retail and eCommerce business, Next Gen Media and Marketing investments, Revenue Growth Management, Route to Market/ Distributor Operations and activate a growth Flywheel rooted in our key business drivers.

As part of this Digital Growth ambition, we are building a new team of global Digital Product Managers who will each have direct responsibility for one of our priority Digital Growth products (MMM/Marketing Mix Modelling, SRM/Strategic Revenue Management, or RBS/Retail Business Solutions). This role is a critical connector role that will partner closely with the Functional Product Owner and Digital teams on product build, rollout, adoption & enablement. He/she will lead a team of teams across Digital teams (including D&A/Data & Analytics, DDF/Data & Digital Foundations, and Architecture of Tomorrow).

As a Digital Product Manager for MMM, you will join a new formed Digital Growth team with responsibilities for providing a robust, fit-for-purpose, and strategic portfolio of solutions that deliver the Pet Nutrition business. You, together with the Digital Growth team, will serve the needs of the business today and tomorrow by ensuring effective service delivery in parallel with delivering major transformational investments. You will provide thought leadership to shape the business of the future, bringing to Pet Nutrition key external perspectives on emerging technologies and industry best practice. You will role model our belief that The World We Want Tomorrow Starts With How We Do Business Today by incorporating Sustainability into all strategic initiatives. You will protect our ability to operate by ensuring inherently complex systems are resilient and secure. Above all else, you will live the 5 Principles: Quality, Responsibility, Mutuality, Efficiency, and Freedom.

What are we looking for?

• 10 years of business experience, ideally in business management, digital technologies management, digital product management, or marketing; Minimum 3 years of experience in media mix, marketing attribution, related marketing domains


• Experience in delivery management of analytical products, including strength in business -to-science translation to enable partnering with Product Teams in bringing analytics products to life at scale


• Strong story-telling skills with ability to educate non-digitally savvy leadership & staff, working across multiple levels. Executive stakeholder communications experience is a plus


• Demonstrated success in overseeing digital projects and initiatives, preferably in a leadership capacity.


• Proven track record to get things done in a matrixed organization - including the ability to influence without authority


• Excellent stakeholder management skills, adept at influencing within large, complex organisations, demonstrated problem solving


• Experience building strong relationships across silos and leading cross-functional teams to deliver tangible results


• Organized, analytics, and able to manage multiple work streams in a fast-paced, high-energy environment


• Experience in managing relationships with external data vendors and analytics service providers

What will be your key responsibilities?

Project Management

• Critical connector role: liaise with Product Owner and Digital teams on build, rollout, adoption & enablement


• Act a central coordinator across Digital teams (D&A, DDF, Architecture of Tomorrow, etc.) and manage/influencer without authority


• Consolidate and track all inputs in an overall digital project plan; manage/identify dependencies and establish accountabilities


• Input Global & OE digital project plan into overall Program Plan (led by Program Manager)


• Recommend and be responsible for technical roles needed for product delivery


• Manage SOW and Digital vendors in partnership with Commercial

Strategic Leadership

• Collaborate with the Functional Product Owner to harmonize the product vision, strategies, roadmaps, value creation commitments, and end-to-end experience where possible


• Support Product Owner with business cases development including providing recommendations on Design/Scale markets and rollout maps based on product/program scope, markets' maturity and priorities


• Monitor the industry/market and stay ahead of advances (especially technology-driven) in the product domain

Requirement Gathering

• Steer data discovery to enable Product team to create fit for purpose data products


• Enable Product Owner to manage backlog and sequence product/feature release


• Gather requirements for product build and scale: enhancements, refresh, scaling to markets/brands


• Orchestrate prioritization based on feasibility/impact and inputs from other digital teams

Product Delivery

• Ensure consistency and quality control of product delivery (from digital perspective) in design & scale markets


• Partner with Data & Analytics and Architecture of Tomorrow on DDF (Data & Digital Foundations) to ensure consistent data architecture/data model


• Partner with OE teams (Digital Growth leads, Super Users, and Acceleration Leads) to lead regional rollout across Design/Scale markets


• Support Product Owner on release management, covering its technical aspects


• Act as first escalation point for the product's digital topics


• Drive technical incidents to resolution, communication, escalations

What can you expect from Mars?

• Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.


• Join a purpose driven company, where we're striving to build the world we want tomorrow, today.


• Best-in-class learning and development support from day one, including access to our in-house Mars University.


• An industry competitive salary and benefits package, including company bonus.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.