Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities and our media investments for some of the world's leading brands.
Overview
The Senior Campaign Manager, Search is responsible for leading the success of clients' paid search campaigns by providing thought leadership on campaign strategies and optimization, and building strong relationships and establishing clear lines of communication with clients, partners, and internal staff members.
Responsibilities
Create and execute digital account strategies and plans for clients
Oversee campaign management, optimization, and reporting of paid search campaigns
Contribute to strategy and annual planning
Interface with internal agency counterparts to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
Review client deliverables for quality and ensure that recommendations and work product are sound and viable
Effectively manage keyword strategies
Provide excellent communication and thought leadership to clients via phone, emails and direct contact presentations
Command data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
Manage budgeting, forecasting, billing and invoicing
Have a proven track record of driving efficient growth and creating campaigns that deliver positive ROI
Be familiar with the latest trends in Paid Search and have a solid understanding of the nuances of search engine algorithms
Have excellent communication and organizational skills
Ability to multi-task and thrive in a dynamic, fast-paced organization
An innovative, positive, and self-directed attitude
Qualifications
Bachelor's degree, concentration in business, marketing, or advertising preferred
2+ years of paid search experience, preferably on the agency side
Proficiency in Google Ads, Bing Ads, Pinterest, and Search Ads 360 preferred
Demonstrated problem solving, organization, and project management skills
Ability to work independently and balance multiple tasks
Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $58,500 - $80,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/9/2024.