Digital Sales Planner at Roth Staffing Companies in McAllen, Texas

Job Description:

This is a full-service Hispanic digital marketing agency. We use our Hispanic and digital marketing intelligence to create an in-culture, in-language approach to engaging with local Hispanic consumers to help our clients grow.
Essential Functions
1. Lead in the creation of proposals for incoming RFPs by creating media plans to meet advertiser and category objectives.
2. Develop tactical digital media plans recommending the Digital products that will successfully achieve client KPIs.
3. Develop strong understanding of our Digital's portfolio products
4. Ensure media plans include accurate pricing and utilize approved products and available inventory and adhere to defined business processes to ensure optimal program performance.
5. Communicate, advise, and field questions from Sales regarding product ( digital media specs, 3rd party vendor tags, research studies, etc.)
6. Effectively communicate recommended proposal details to account management team.
Competencies
1. Excellent Communication Skills.
2. Honesty.
3. Straightforwardness.
4. Goal-Oriented.
5. Technical Capability
6. Strategic Thinking
7. Teamwork
Position Type/Expected Hours of Work
This is a full-time position. Actual hours and schedule may vary.
Required Education and Experience
1. Bachelor's degree or equivalent experience required preferably in Marketing or Advertising
2. At least 1 year experience with hands-on planning or campaign implementation associated with digital advertising in an auction marketplace such as YouTube, Facebook/Instagram, Programmatic or SEM
3. Ability to multi-task and function well under pressure with tight delivery timeframes
4. Operates with sense of urgency and discipline across various time zones
5. Highly organized; curios about proactively finding solutions to the problems
6. Collaborative - can work within a team and independently manage up, down, and across departments
7. Knowledge of Excel calculations, pivot tables, and graphs
8. Enjoys being a part of the Sales cycle and may even want to grow into an Account Executive or Account Manager
9. Strong verbal and written storytelling and presentation skills


All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los Angeles County Fair Chance Ordinance. For unincorporated Los Angeles county, to the extent our customers require a background check for certain positions, the Company faces a significant risk to its business operations and business reputation unless a review of criminal history is conducted for those specific job positions.