Senior Paid Search Analyst at Doner in Southfield, Michigan

Job Description:

We are seeking a data-driven Senior Paid Search Analyst with proven experience and expertise in all aspects of paid search-campaign creation, bid management, attribution, and performance optimization. The ideal candidate will have a strong track record of driving account growth, delivering measurable results, and managing client relationships. This is a fast-paced role in a growing company, offering an excellent opportunity for a motivated professional. Client-facing experience is essential, as is the ability to manage multiple budgets across several clients.

What you'll do:

• Manage multiple paid search accounts, ensuring budget adherence, performance optimization, and strategic innovation.
• Develop and present performance reports and actionable recommendations to clients.
• Forecast performance and budget to guide future planning.
• Communicate paid search strategies, insights, and results effectively to clients.
• Analyze campaign trends to identify opportunities for growth and optimization.
• Create client-facing deliverables such as test briefs, ad copy suggestions, and performance reports.
• Build and maintain relationships with platform representatives to maximize account health and access to new products.
• Supervise paid search deliverables, ensuring quality and providing feedback.
• Collaborate on broader paid media initiatives with clients and internal teams.

What you need to succeed:

• 4+ years of hands-on experience with Google Ads and Microsoft Advertising.
• Expertise in managing large budgets and complex accounts across multiple platforms.
• Proficiency in multi-channel paid media campaigns, including Shopping campaigns and feed management.
• Experience with automated bidding platforms like Search Ads 360 or Kenshoo.
• Strong skills in developing testing frameworks and delivering client-facing materials.
• Excellent communication, analytical, and problem-solving skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Certifications in Google Ads, Microsoft Advertising, and Google Analytics.
• Advanced proficiency in Microsoft Excel.

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