o Develop and execute a long-term product vision and strategy for Samsung Rewards.
o Conduct market research and competitive analysis to identify opportunities and threats.
o Define and prioritize the product roadmap based on strategic goals and customer needs. • Product Management:
o Own the end-to-end product lifecycle, from ideation to launch and post-launch optimization.
o Collaborate with design and engineering teams to deliver high-quality products and features.
o Conduct user research and A/B testing to validate product hypotheses and measure impact.
o Manage product backlog and prioritize features based on business value and customer impact. • Program Management:
o Oversee day-to-day operations of Samsung Rewards, ensuring alignment with business objectives.
o Manage program governance, including tiers, benefits, incentives, and rules.
o Define and implement program enhancements based on customer insights and market trends.
o Own and manage the program budget. • Financial Management:
o Manage monthly financial closing processes with Finance and Accounting teams.
o Track and analyze key financial metrics, including points issued, redeemed, outstanding, and expired.
o Forecast breakage and provide insights to stakeholders.
o Manage NTS settlement for cross-border programs.
o Oversee settlement for other initiatives. • Partnership Management:
o Manage the relationship with the legal partner for T&Cs.
o Collaborate with internal teams (e.g., Customer Support, Marketing, Product) to ensure seamless program execution.
o Work with external vendors and partners to enhance program offerings. • Campaign Management:
o Develop and execute engaging rewards campaigns to drive customer engagement and loyalty.
o Manage campaign timelines, budgets, and performance. • Customer Support:
o Oversee customer support for rewards program inquiries.
o Manage manual point issuing for the Ambassador program. • Platform & Technology:
o Define product requirements for platform/server improvements.
o Collaborate with technology teams on new APIs, metrics/dashboards, and data sharing integrations (e.g., C360, Braze). • Compliance & Governance:
o Ensure program compliance with all applicable laws and regulations.
o Manage approvals for dashboard access and manual point issuing.
Qualifications: • Bachelor's degree in Engineering, Marketing, Business Administration, or a related field. MBA preferred • 7 - 10 years of product management experience preferable in a consumer-facing tech company (2 - 5 years of experience in loyalty program management or a related field preferred) • Strong understanding of API management mechanics and best practices. • Strong understanding of loyalty program mechanics and best practices. • Proven ability to manage budgets and track financial performance. • Strong understanding of product management methodologies and frameworks (e.g., Agile, Scrum). • Proven ability to lead cross-functional teams and influence stakeholders at all levels. • Excellent analytical and problem-solving skills. • Strong communication and presentation skills. • Experience with data analysis tools (e.g., SQL, Tableau, Power BI). • Passion for building innovative products that delight customers.