Summer Intern Marketing and Social Media at Institute of Electrical and Electronics Engineers, Inc. in Piscataway, New Jersey

Job Description:

Virtual Events:

Coordinating virtual events/webinars, including setting up registration pages, providing production support, collaborating with marketing efforts and producing events

Conducting industry research and landscape assessments within the adult learning space

Supporting the creation of analytics and usage reports for IEEE products to identify actionable insights, key trends and metrics, user behavior, data/marketing/website optimization opportunities, as well as to respond to institutional customer requests

Social Media

o    Assist with the design and execution of social media campaigns

o    Help create and adhere to regular posting schedule

o    Draft interactive content and version the content for different platforms

o    Assist on influencer campaign strategy

o    Brainstorm and research ideas for original content Graphic design for visual rhetoric - Create compelling graphics and video snippets to increase engagement Reporting and analyticsoResearch and reporting on relevant trending topics oPull and report on findings from social analytics dataoShare campaign results in internal reportsoTrack social media engagement to identify high-performing ideas and campaigns for scalability ·         Complete special projects as set forth by manager

Education and Experience:Undergraduate student majoring in Interactive Media, PR, Marketing, or Communications preferred.Skills & Other Requirements:Proficiency in Microsoft Office (Word, Excel, Power Point)Familiarity with social media and best practicesFamiliarity with Adobe creative suite or CanvaExcellent written communications skillsSuperior proofreading skills and strong attention to detailProactive and the ability to work independently with minimal supervisionAbility to multi-task projects