The Marketing Coordinator helps in the planning, funding, and execution of marketing promotions in the warehouse club channel to promote the sale of books. Provides clerical support to collect, spend, and track publisher-funded co-op pools to ensure all available funds are utilized.
What You Will Be Doing:
Supports efforts of the Shoppers Marketing department to manage overarching co-op and promotional spending for retail accounts, optimizing available co-op funds to maximize sales, improve business results, and support merchandising initiatives.
Maintains electronic library of advertising/merchandising vehicles, deadlines, and fees by retailer.
Coordinates the execution of promotions at key retailers, including planning, design, and funding.
Negotiates publisher funding to support in-store promotions.
Assists with publisher co-op reporting, including maintaining checkbooks by publisher and retailer.
Creates sales presentations as needed.
Collates promotional submissions from publishers on a quarterly basis, or as needed.
Maintains tracking logs as needed
Assists with advertisements in monthly promotions. Coordinates copywriters, editors, photographers, and the creative department to ensure ads are produced in a timely fashion.
Works with publishing representatives, warehouse club buyers, and ReaderLink personnel to negotiate funding for endcaps, placement, and other vehicles for our customers.
Works with internal and external partners to develop and execute promotional programs, including but not limited to special pricing, in-store signage, advertisements, online promotions, and in-store display vehicles.
Time Management - the individual has the ability to manage multiple simultaneous projects and customers using a range of skills, tools, and techniques to effectively manage tasks, projects, goals, deadlines, and schedules.
Interpersonal Skills - the individual can effectively work with a wide variety of personalities and perspectives, remains open to others' ideas and exhibits a willingness to try new things.
Written and Oral Communication - the individual speaks clearly and persuasively, successfully negotiates on behalf of his/her customers (internal and external), and can represent ReaderLink and customers in a professional manner in public and private interactions. The individual also edits written work for spelling and grammar, presents numerical data effectively, and is able to read and interpret written information.
Organization - the individual can effectively develop and maintain processes for record-keeping and reporting for their customers, projects, goals, and deadlines. Must be able to maintain high levels of accuracy and detail.
Analysis - the individual can combine and apply information from disparate sources and can interpret and draw conclusions from both quantitative and qualitative data.
Other duties may be assigned, directed, or requested.
What You Will Need:
Bachelor's Degree or equivalent experience is preferred.
One (1) year of marketing and/or sales experience is preferred.
Strong to advanced experience in Microsoft Excel, Word, PowerPoint, and Outlook is required.
Strong organizational and analytical skills are required.
Ability to react promptly to customer's needs is required.
Demonstrates strong problem-solving and customer service skills are required.
Ability to handle multiple demands; prioritizes and allocates time efficiently.
Must have excellent communication skills, both written and verbal.
Ability to speak with all levels of the organization and outside partners.
Analytical and mathematical proficiency is required.
The work performed is in an office environment.
The noise level in the work environment is usually moderate at low decibels.
Must be able to work independently on tactics and in high-functioning groups on strategic direction.
Salary: $24.04/hour - $25.00/hour
ReaderLink is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, protected veteran status, or status as an individual with a disability. EOE/Minority/Female/Disabled/Veteran.
ReaderLink is committed to recruiting, hiring and promoting people with disabilities and veterans.If you need an accommodation to assist with completing the electronic application, please email your request to [email protected], or call: (708) 356-3737.
ReaderLink is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status. EOE/Minorities/Female/Disabled/Veteran.ReaderLink is committed to recruiting, hiring and promoting people with disabilities and veterans. If you need an accommodation to assist with completing the electronic application, please email your request to [email protected], or call: (708) 356-3737.