Director, Marketing Planning And Strategy, Global ... at Walmart in San Bruno, California

Job Description:

What you'll do at



Position Summary...


What you'll do...


Walmart Connect (WMC) looking for a seasoned B2B marketing leader to join our marketing team asDirector of Marketing for Global Emerging Brands. Reporting to the Senior Director of Growth Marketing, this role will strategize and execute end-to-end marketing programs to increase awareness, adoption, and revenue among emerging brands and Walmart Marketplace sellers.



Key Duties & Responsibilities:

• Develop and implement comprehensive marketing strategies and initiatives to drive growth and engagement for emerging brands on the Walmart Marketplace.


• Lead cross-functional teams to develop and execute multi-channel marketing campaigns, including digital, social media, email, events, and partnerships.


• Manage a team of talented marketers, providing coaching and development to ensure high performance and professional growth.


• Collaborate with sales, product, and analytics teams to measure and optimize the effectiveness of marketing programs and campaigns.


• Build and maintain strong relationships with internal and external stakeholders, including brand partners, agencies, and media outlets.


• Work with global marketing teams, helping these teams utilize WMC value propositions and existing collateral to fuel their local marketing channels.


• Oversee the creation of marketing materials, content, and presentations to support sales and business development efforts.


• Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.


• Demonstrate ability and willingness to work with global teams outside of regular working hours.


• Analyze market trends, customer insights, and competitive landscape to identify opportunities for growth and innovation.


• Utilize a data-driven mindset to measure, track, and optimize marketing campaigns, ensuring they deliver the highest possible ROI.

Qualifications:

• Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years 'experience in marketing or related field.


• 1 year's supervisory experience or experience leading cross-functional projects.


• Highly seasoned and high-performing B2B Marketing leader with 10+ years of experience building and executing multi-channel go-to-market plans.


• Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree preferred.


• Proven experience in managing executive stakeholders and building strong cross-functional relationships at all levels of an organization.


• High degree of professional confidence and credibility with effective presence, strong written and verbal skills to present complex information in a clear and concise manner to a variety of audiences, including executive levels in the company.


• Experience working with cross-functional teams and external stakeholders.


• Excellent leadership, communication, and interpersonal skills.


• Proven ability to manage and motivate teams in a fast-paced, dynamic environment.


• Strong leadership abilities with a track record of managing and developing high-performing teams through periods of rapid growth and ambiguity.


• Demonstrated ability to think strategically and execute methodically.


• Strong analytical skills with the ability to translate data into actionable insights.


• Experience in managing large-scale marketing budgets and ensuring effective allocation of resources.


• Proven ability to work effectively in a global, matrixed organization.


• Familiarity with the latest marketing trends, technologies, and best practices.


• Strong data-driven mindset with experience in measuring, tracking, and optimizing marketing campaigns to ensure the highest ROI.


• Proficiency in marketing analytics tools and software, with the ability to interpret data and make informed strategic decisions.

About Walmart Connect



At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us. This is a unique opportunity to join a small, high-visibility team within the largest company in the world. We believe all digital advertising can be targeted and accountable - and we have Walmart's sales data to prove it. #WalmartConnect



Benefits & Perks:



Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.



Equal Opportunity Employer



Walmart, Inc. is an Equal Opportunity Employer - By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, ideas and opinions - while being inclusive of all people.



Who We Are



Join Walmart and your work could help over 275 million global customers live better every week. Yes, we are the Fortune #1 company. But you'll quickly find we're a company who wants you to feel comfortable bringing your whole self to work. A career at Walmart is where the world's most complex challenges meet a kinder way of life. Our mission spreads far beyond the walls of our stores. Join us and you'll discover why we are a world leader in diversity and inclusion, sustainability, and community involvement. From day one, you'll be empowered and equipped to do the best work of your life. careers.walmart.com


At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
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For information about PTO, see https://one.walmart.com/notices.


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Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
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Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
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For information about benefits and eligibility, see One.Walmart.


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Hoboken, New Jersey US-10279:The annual salary range for this position is $132,000.00-$264,000.00
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San Bruno, California US-08848:The annual salary range for this position is $143,000.00-$286,000.00
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Additional compensation includes annual or quarterly performance bonuses.
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Additional compensation for certain positions may also include:
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- Stock
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Minimum Qualifications...



Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.


Bachelor's degree in Business, Marketing, Communications, or related field and 4 years' experience in marketing or related field OR 7 years'experience in marketing or related field.
1 year's supervisory experience or experience leading cross-functional projects.




Preferred Qualifications...



Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.


Leading cross-functional projects, Marketing, Supervisory


Masters: Business Administration




Primary Location...



850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America



About Walmart



At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?


Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.



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