The Sr. Producer, Video Content will be an integral part of the Creative Services team providing expertise and support in video production for the Marketing & Corporate Affairs' Corporate Communications team from ideation, storytelling, writing, pre-, post-, and shoot production as well as providing support in navigating production processes.
Reporting to the Manager, Video Content, the Sr. Producer, Video Content --Corporate Communications will support the strategic goals and objectives of the Corporate Communications team in collaborate collaboration with the Creative Services video team and the Corporate Communications team to to develop and execute execute in the creation of engaging, best-in-class video content. that in supports of the goals and objectives of the enterprise corporate communications team and brand storytelling. This role requires a video professional that blends storytelling and creative skills, with the ability to convey messaging through video and audio.
The Sr. Producer, Video Content - Corporate Communications content will be responsible for shooting and optimizing videos for key communications platforms and will serve as a collaborative work directly with the resource to evolve and improve Enterprise Internal Communications, Brand Story and Media/PR video content teams to continually evolve and improve video content that supports the strategic goals of the department and organization. This role will also support the team in tracking production processes, ensuring clear communication between the team and other stakeholders, tracking progress, approvals and deliverables. Strong knowledge of current video trends in social media, online video sharing and streaming platforms is a plus.
Key Competencies:
Creative ideation
Ability to concept and develop innovative, on-brief, on-brand and compelling creative.
Proficient in ideating and writing concepts and treatments for video projects and campaigns.
Ability to champion creative ideas in pitching process to marketing and corporate affairs senior leadership and creative team members
Content production
Ability to serve as lead producer on video projects, executing creative direction, writing copy, interact and collaborate with design team and external vendors on a project basis.
Ability to provide videography/photography services, including shooting and editing, building motion graphics and other post-production services for video driven projects.
Provide on-set direction for select video and photo shoots when needed, directing DPs, lighting directors, set designers, and other crew.
Professional:
Must be proficient in all aspects of shooting video and photographs, including camera/lighting/audio and other related needs.
Ability to ensure success in all phases of asset production including pre- and post-production, managing production timelines, tracking approvals, ensuring clear and concise information flow internally and with stakeholders.
Ability to monitor post-production processes to ensure accurate completion of all details and maintain detailed project plans in the team's portfolio management tool, Workfront.
Communication:
Candidate must be able to clearly communicate with a wide variety of personalities and flex approach using various styles to meet the need of the project. An ability to communicate creative and technical needs in the field of video production is essential.
Teamwork:
The Sr. Video Content Producer must possess a spirit of collaboration with the ability to work with colleagues across the Marketing & Corporate Affairs group, as well as other key stakeholders. Candidate must be able to both lead and inspire teams as well as follow leadership and be a part of the team.
Vision:
Candidate should have a heart for storytelling in the video space and must be able to pitch and deliver a wide variety of creative solutions across different settings.
Judgement/Decision-making:
Being a forward-thinking creative who is consistently anticipating needs and analyzing approaches is a must. Candidate must have a critical eye/ear in the creative realm regarding imagery, shot selection and composition, design aesthetics, audio quality, writing copy, word flow, clarity of information, etc.
Requirements
Minimum of 7 years of experience in a similar role within an advertising agency, creative studio, production company, in-house marketing team or similar entities.
Video reel is required
Knowledge of social media trends, practices and marketing strategies related to video content and engagement.
Extensive skills and experience in Adobe Premiere and After Effects are required. Working knowledge of Adobe Audition, InDesign and Photoshop required.
Proficiency in digital video asset management software (such as Frame I/O, Dropbox, Wipster, etc).
Must display hands-on experience with all aspects of video production, video editing, studio and location shooting including operating camera, lighting, audio, etc.
Experience in ideation, developing and copywriting for video content.
Proficiency in Microsoft Office suite, as well as project management applications (such as Workfront).