Description: Our client is currently seeking a Marketing Manager IV
Project Overview: (Share 2-3 sentences about the BUSINESS) Help shape the latest innovations in Google Ads. As a Product Marketing Manager, you'll develop marketing content for AI-powered advertising solutions like Performance Max campaigns and Demand Gen campaigns to help businesses build a digital marketing strategy for success.
Overall Responsibilities: (Share 2-3 sentences about the POSITION) Write and build content to support marketing activations for Performance Max and Demand Gen campaigns in Google Ads. For example, developing case studies, social media copy and graphics, event and video scripts, blog posts, and more.
Top 3 Daily Responsibilities: (3+ bullets of the main responsibilities on the assignment)
Copywriting: case studies, articles, launch announcements, speech writing, sales enablement materials, and more
Visuals and creative development: presentation and slide visuals, social media visuals, and more
Project management: coordinating marketing activations across the team and with cross-functional partners.
Skill/Experience/Education
Mandatory Education: BA from college/university (no specific field) Total years experience in what industry, discipline or responsibility: 7+ years in product marketing or content marketing (ideally 8-10 years) Skills or processes candidates must have to be considered for role Knowledge of or past experience directly managing Google Ads digital marketing campaigns Strong writer (please provide writing samples of past work) Good creative judgment and experience working with creative agencies Can independently coordinate and project manage within tight deadlines and a fast-paced environment Strong verbal and written communication Specific Tools or Applications experience (ex. Google Apps, Salesforce CRM, etc) Knowledge of Google Ads If they have worked at a digital marketing agency or in-house at a brand or business managing digital campaigns, that'd be ideal so that they have strong familiarity with Google Ads Certification or license (ex. CPA, PMP, Cisco) N/A
Desired
Working knowledge of the benefits of using artificial intelligence and machine learning (AI/ML) in digital marketing Self-starter Creative thinker Thrives in ambiguity
Contact: nkumar03@judge.com
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