Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We're building a more open world. Join us.
Research Program Manager, Product Marketing
Introduction to the team
Travel Partnerships and Media helps partners deliver excellent traveler and B2B experiences, driving growth for them and the EG marketplace through competitive supply, a valued advertising and travel media network, and affiliate solutions.
The B2B Product Marketing team is looking for an experienced and collaborative Program Manager to support its operations and drive research excellence at scale. The Product Marketing team advocates for partner needs from the early stages and throughout the product lifecycle, supporting product and business decisions with qualitative and quantitative research and driving successful go-to-market initiatives across Hotels, Vacation Rentals, Airlines, Car Rentals, and Activities partners. Your expertise and customer-obsession will help us improve B2B experiences across hundreds of thousands of travel businesses.
In this role, you will
Assist Product Marketing team members in planning and conducting customer research, including identifying and recruiting participants and the end-to-end procurement and finance processes;
Develop and own the templates for consistent internal research communication across the organization and between lines of business;
Strong understanding of what "good" looks like within the research briefing process and support Product Marketing team with the standards of a high caliber brief;
Collaborate closely with research teams across the organization to identify synergies and define shared processes and best practices,
Own vendor relationships by developing the standards of each third-party agency we work with, so the Product Marketing team has a "menu" by project type and research goals; Support the scaling of our customer research community across partner segments to enable the acceleration of our research programs;
Manage budget, prioritization and logistics across the Product Marketing team's research and content initiatives;
Create as needed, manage, and scale our research processes, prioritization and calendar, and documentation to maximize efficiencies and utility of our insights.
Experience and qualifications:
You have a Bachelor's degree or equivalent professional experience, and 5+ years of experience as a market or UX researcher, program manager, project manager, or similar role.
You have experience in planning research activities including managing vendors, budgets, and creating research briefs.
Preferred: you have demonstrated knowledge in driving product/market fit research to influence business decisions and product roadmaps in the early stages of product lifecycle.
You have a track record of working with Marketing and/or Product teams, ideally in complex matrixed environments.
The total cash range for this position in Austin is $137,500.00 to $192,500.00. Employees in this role have the potential to increase their pay up to $220,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.
Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual's knowledge, skills, and experience. Pay ranges may be modified in the future.
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request .
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you're confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs .
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.