Designer at Meta in San Francisco, California

Job Description:

Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products.Our vision is fearless creativity that shapes the future of connection. With some of the industry's best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world's biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising.We believe in attracting and nurturing world class talent with a focus on diversity, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our products.We are seeking a Designer to create innovative brand design solutions that unify the design principles of our portfolio of brands; including Meta, Meta AI, Facebook, Instagram, and WhatsApp. This highly collaborative role will work on integrated projects; building and activating design systems in partnership with brand, product, and marketing teams. Strong skills in brand systems, craft, art direction and design thinking are required, as well as the ability to seamlessly work across various mediums and project types. Our ideal candidate is a strong communicator, with their finger on the pulse of culture and a knack for distilling complex ideas into original and captivating visuals.

Designer Responsibilities:

• Create brand systems, behaviors and design solutions with a high level of craft


• Collaborate with Marketing, Product Design, Research and Brand Design teams to develop holistic design principles that will unify parts of multiple independent design systems


• Work with Program Managers to establish effective design processes, ensuring timely delivery of design deliverables

Minimum Qualifications:

• 3+ years of experience in brand design (agency and/or in-house)


• An effective strategic acumen for building timeless brands through brand architecture


• Multidisciplinary background in brand identities/systems, coupled with experience of leveraging digital channels and emerging technologies


• Experience working with cross-functional teams


• Proficiency in graphic design, art direction, typography, photography, motion design, layouts & grids, and color strategy


• Experience managing external partners and influencing teams from the concept phase to execution


• Proficiency in presenting and pitching creative concepts and ideas to senior leaders and internal/external partners


• Proficiency in design software such as Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Figma


• Systems thinking experience navigating complex matrices, managing stakeholders, and balancing enterprise-level considerations with attention to detail


• A link to an online portfolio showcasing your work

Preferred Qualifications:

• 5+ years of experience in brand design, either in an ad agency or in-house studio environment


• Motion design experience


• Fashion or technology industry experience


• Experience pursuing emerging technologies


• Future-first mindset, and experience creating in new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, AI, NFTs, avatars, etc

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.



Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.


$94,000/year to $142,000/year + bonus + equity + benefits


Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta. Apply Now