Paid Social & Partnerships Lead at Yahoo Holdings Inc. in Baltimore, Maryland

Job Description:

Yahoo Sports is one of the internet's leading destinations for comprehensive sports news and innovative fantasy games. We produce insightful content across multiple platforms and curate quality coverage from around the web to inform and entertain fans. We're an original fantasy sports pioneer, with a legacy of innovation that helps us continue to be a fantasy leader. And as one of the most-visited sports platforms on the internet, we're one of the best places for brands to reach fans.

Yahoo is a global media and tech company that connects people to their passions. We reach nearly 900M people around the world, bringing them closer to what they love-from finance and sports, to shopping, gaming and news-with the trusted products, content and tech that fuel their day. For partners, we provide a full-stack platform for businesses to amplify growth and drive more meaningful connections across advertising, search and media.

The Paid Social Lead will play a critical role in our outreach and engagement efforts, focusing on executing paid social campaigns for direct sold initiatives. Working closely with the Paid Social & Partnerships Lead and key stakeholders, this role will be pivotal in ensuring campaign success and content performance.

Key Responsibilities:

• 
  Strategy
  
  
  
  • Collaborate with the Paid Social & Partnerships Lead to maximize off-platform content performance and optimize campaign strategies.
  
  
  • Partner with audience development teams across Yahoo's publisher portfolio to implement effective distribution tactics.
  
  
  • Stay informed on industry media, influencer trends, and social media strategies to enhance campaign effectiveness.
  
  
  
  


• 
  Operations
  
  
  
  • Execute paid social launches across all major social media platforms, troubleshooting any issues to meet or exceed client expectations.
  
  
  • Manage campaign budgets and financials, optimizing delivery and cost efficiencies to maximize performance.
  
  
  • Execute influencer marketing campaigns, managing predefined budgets, timelines, and deliverables.
  
  
  
  


• 
  Reporting
  
  
  
  • Capture live links and screenshots of all launched social posts.
  
  
  • Own, analyze, and distribute weekly campaign performance reports, identifying key trends and insights.
  
  
  • Monitor analytics and metrics to evaluate the success of social media posts and ad campaigns
  
  
  • Provide monthly, quarterly, and annual insights and best practices on paid social and influencer campaigns.
  
  
  
  

Requirements:

• Bachelor's Degree or equivalent experience required.


• 2-5 years of experience running social media and outreach campaigns, preferably at a brand, publisher, or agency


• Ability to perform multi-task work responsibilities in a time-sensitive environment and the desire to work with external clients under tight deadlines.


• Experience utilizing audience listening and analytics tools for data retrieval, analysis and reporting across both publishing and social platforms.


• Exceptionally social media savvy and aware of new trends / technology


• Insatiable appetite for content, advertising and internet culture


• A demonstrated excitement about Yahoo and its mission

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies ; exercising sound judgment ; working effectively, safely and inclusively with others ; exhibiting trustworthiness and meeting expectations ; and safeguarding business operations and brand integrity.

At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don't require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You'll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form ( www.yahooinc.com/careers/contact-us.html ) or call +1.866.772.3182 . Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome. Check out our diversity and inclusion ( www.yahooinc.com/diversity/ ) page to learn more.

The compensation for this position ranges from $87,750.00 - $182,500.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

Currently work for Yahoo? Please apply on our internal career site.