Our Global Marketing and Advertising client is currently seeking a Sr. Programmatic Associate
Location: Hybrid, Chicago, Il
Salary: $65,000 - $75,000
Employment Type: Direct Hire
Benefits:
Health, Dental, Vision coverage
Competitive PTO offering
Role Summary & Impact
As a Senior Programmatic Associate, you will support teams in creating and executing programmatic media plans using industry-leading media technology platforms. This role offers exposure to emerging digital media technologies, publishers, and programmatic strategies, providing a strong foundation for a career in digital media. You will also manage entry-level team members.
Key Responsibilities
Implement client campaign objectives into programmatic activation strategies, including building audiences and sourcing relevant inventory opportunities.
Manage campaigns within DV360, The Trade Desk, and other DSPs, ensuring budgets are pacing effectively and tactics are optimized towards objectives and KPIs.
Handle operational tasks such as budget management, billing, and campaign creative trafficking.
Maintain reports and conduct ad-hoc analysis to identify opportunities for campaign improvement and keep stakeholders informed on performance.
Build relationships and communicate with members of the broader digital account teams, including planning, investment, operations, and analytics.
Work with publishers to implement, troubleshoot, and optimize programmatic deals to secure high-quality media inventory.
Develop technical skills in using digital ad technology platforms, including Ad Servers, DMPs, and Third-Party Verification tools.
Train, onboard, manage day-to-day responsibilities, and review the work of entry-level direct reports.
Requirements
Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising, or equivalent professional work experience.
1+ years of experience in Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics, or Digital Planning.
Familiarity with key programmatic or digital media platforms.
Proficiency in Microsoft Excel.
Excellent verbal and written communication skills, with a detail-oriented mindset.
Strong analytical abilities and quantitative skills.