Assistant Business Development Manager, eCommerce and Emerging Accounts at Scotts Miracle-Gro in Marysville, Ohio

Job Description:

Here at Scotts Miracle-Gro there is no such thing as a typical day. Our culture is constantly energized by new and exciting growth opportunities and at a rapid pace. Below are details on an open job. If the role interests you and you would like to be considered we encourage you to apply!


The Assistant Business Development Manager, eCommerce and Emerging Accounts is responsible for leading the development and growth of the Amazon and emerging accounts business. This person must be able to foster relationships and communication with key decision-makers. Operating within the Direct to Consumer division, this person will be the sales lead working closely with the dedicated eCommerce and Emerging Accounts Team, focusing on program development that aligns and the team growth strategy. The ABDM is also responsible for creating actionable revenue-generating and cost-saving opportunities by analyzing the market for SMG products and assists the Sales and Supply Chain teams in developing accurate sales forecasts, identifying opportunities, and understanding consumer behavior. This person will need to create solutions by being creative and using analytical data. This role is a cross-functional role that requires a company-wide focus across all product platforms. This role reports directly to a Business Development Manager.


This customer facing role leads day-to-day sales management activities. This position will lead catalog and channel management, identifying sales opportunities, sales reporting & analytics to internal/external teams, eCommerce project management, and ultimately increasing eCommerce sales for all accounts. This position is responsible for sales planning and reporting/analytics processes for all eCommerce related initiatives. This role will incorporate the understanding of key business drivers learned through collaboration with multiple SMG business groups and the customers while accommodating customer-specific variables. This position will collaborate regularly with multiple internal and external customers, including leadership teams. This role delivers a chance to drive measurable improvements in sales & profitability through the creative application of analytics. The optimal candidate would be highly motivated to apply high-grade quantitative skills to a wide range of fast paced, evolving business challenges.



Key Work Performed:

Sales Management and Analytics
-Daily/Weekly execution of sales and marketing related tasks to support overall team goals
Utilize tools to develop and maintain financial forecasts and reporting/tracking capabilities
Includes leading weekly sales meetings with key accounts and provides actionable insights to improve the business or consumer experience
Includes leading internal meetings to provide business updates
-Insights and Trends: Invoice and POS sales by sku, product/category or product group.
-Complete key business analyses including: marketplace/share, competitive assessment, volume builds, capacity assessment, promotion evaluation, SKU rationalization, pricing/sizing analysis, and market research analysis and implications.
-Communicates regularly with eCommerce Cross-Functional Partners, Retailer Business Development Teams, Finance, Brand Marketing, and Merchants
-Inventory build: Triangulation analysis with POS, retailer inventory, future replenishment, preparing for demand spike
-Sales opportunity analysis, order recommendations: By item, product category or product group to include on hand and on order inventory, YTD POS and % change vs. prior year, future POS based on last year's results for a specified number of weeks
-GMROI/Margin Analysis : View of how business is performing including GMROI/Margin by item, by category



Project Management

-Pre-season analysis: Lead ready for season tasks. Catalog, assortment analysis, new products, forecasting, content.
-Item transition management: Data mapping and process focused on clean item changes, transitions, or launches.
-New customer setup and program development
-Identify improvement opportunities across eCommerce sales/marketing processes
-Other projects as assigned



Marketing campaign and promo analysis

-Partner with brand teams in the annual business planning process to identify and build profitable innovation & activation plans driven by customer insights
-Lead the category in the development and deployment of superior content marketing and merchandising
-Provide detailed calendar of events, promotions, marketing activities
-How did the promotion perform by various KPI's
-Draw trends, conclusions, solutions, and report out
-Digital marketing analytics, metric reporting
-Competitive insights and metrics



Adhoc Analysis - Uncover opportunities or issues to be resolved to further drive sales.
-Market share analysis
-Metrics analysis
-Promotion Recap
-Item or category level POS history and analysis
-Create solutions with outside-the-box thinking
-Opportunity analysis - new items, promotions, etc. help quantify. Leverage customer systems for data reporting



Content & Catalog

-Execute standardized processes to manage all online catalogs for assigned category and customer.
-Utilize tools to develop and maintain financial forecasts and reporting/tracking capabilities
-Manage auditing processes in collaboration with content team
-Develop solutions and ideas around product concepts designed for online channel
-Partner with content team on customer priorities



Requirements:

-Bachelor's degree required. Preferred majors: Digital, eCommerce, Sales, Economics, Statistics, Marketing, Information Systems, Finance
-3+ years experience in eCommerce, Online strategy, National Account Sales, CPG sales, Digital Sales, Marketing, or digital analytics
-Required: Microsoft and Google Doc platforms
-Required: Strong Quantitative, Qualitative analytics experience in either a retail or consumer products environment
-Preferred experience with Amazon or other .com retailers
-Experience leading or developing processes and projects to drive improvement, sales, profitability, or other key KPI's in supporting initiatives
-Experience with pricing analytics, econometrics, and/or market research
-Skill set that includes presentation, communication, leadership, and cross functional collaboration in fast paced team environment


The starting budgeted pay range for this role will generally fall between $85,100.00 - $100,100.00 per year. Scotts will consider various factors in determining the actual pay including your skills, qualifications, experience, and geographical location.In addition to the determined base salary, this role is also incentive eligible under our corporate bonus programs.For remote roles where the final candidate resides in Alaska, California, Colorado, Illinois, New York, Oregon or Washington, state required pay thresholds will be factored into base salary.


Here at ScottsMiracle-Gro, we believe providing an enriching and engaging employee experience is what sets us apart from other organizations. We recognize our employees are so much more than just their job title so we offer programs and benefits that support them in all aspects of their lives. Wondering how we do it? Below is a glimpse of our highlight reel...

• Our Live Total Health program provides you with options to align to your personal needs. Selections range from medical, dental and visioncoverage for you, your spouse/domestic partner and dependents to an outstanding wellness reimbursement program to an unbelievable 401K match (up to 7.5%)as well as a 15% discount on company stock and much more
  
  


• We know ourtalent is our most precious asset and your unique development contributes to our organization's success now and in the future. Career growth at our company is not always a ladder. It's much more like a rock climbing adventure. Grow through exploration and experiences rather than a predictable linear path.
  
  


• We value the importance of family. We provide access to Maven Family Planning and up to $30,000 to accommodate for adoption, fertility and surrogacy.
  
  


• Be part of something bigger by joining one of our Employee Resource Groups focusing on diversity and inclusion, family, education and sustainability: Scotts Women's Network, Scotts Black Employees' Network, Scotts Veterans Network, Scotts Young Professionals, Scotts Pride Network (GroPride), Scotts Associates for a Greener Earth (SAGE), Scotts Family TREE and our Associate Boards.
  
  


• Join a company with a strong belief in giving back to the communities where we live and work. We have a shared passion for service and volunteerism and believe participating in community service benefits our communities and strengthens our team.
  
  

Not interested in this role? Stay up to date on future opportunities by joining our ScottsMiracle-Gro and Hawthorne Gardening talent communities.


Scotts is an EEO Employer, dedicated to a culturally diverse, drug free workplace.


EEO/AA Employer/Minority/Female/Disability/Veteran/Sexual Orientation/Gender Identity


Notification to Agencies:


Please note that the Scotts Miracle-Gro company does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Master Service Agreement, and specific approval to submit resumes to an approved requisition, the Scotts Miracle-Gro company will not consider or approve payment regarding recruiter fees or referral compensations. Apply Now