Franklin Yard partners with school college counseling departments and independent educational consultants to offer deeply personalized SAT and ACT instruction designed to bring out the best in every student. Our approach is powered by a team of full-time test prep pros who collaborate closely, sharing insights and strategies to ensure a world-class educational experience.
We offer tailored programming, including private tutoring, classes, practice tests, and webinars, to meet the unique needs of each partner. Our flexible and adaptive approach has made us a trusted partner to many of the top private schools in the country, complementing college counseling efforts by making higher scores-and better college opportunities-more attainable.
Position Summary
Franklin Yard is seeking a Partnership Development Manager to drive the growth of our network of school college counseling departments and independent educational consultants while fostering strong, ongoing relationships with existing partners. In this key role, you will spearhead initiatives to identify and secure new partnerships, develop engagement strategies, and to reveal opportunities to enhance our services and partner experiences.
Your work will involve creating strategic plans tailored to the unique needs of each partner, ensuring they see the value in Franklin Yard's offerings. By effectively aligning our services with partner objectives, you'll play a pivotal role in broadening our impact and reinforcing our reputation as a trusted name in test prep.
The ideal candidate is a strategic thinker with a proactive mindset and exceptional relationship-building skills. If you are passionate about education, enjoy cultivating meaningful connections, and thrive on contributing to student success through strong partnerships, we'd love to have you on our team.
Responsibilities
Business Development & Research:
Develop and execute strategies to expand partnerships with schools and educational consultants (ECs), positioning Franklin Yard as a preferred test prep partner for their students.
Conduct market research to identify industry trends, competitive advantages, and potential partnership opportunities.
Work with marketing to create and maintain partnership materials like brochures, case studies, and promos, tailored to partner and prospect needs.
Represent Franklin Yard at industry events to build relationships.
Relationship Management:
Maintain and grow relationships with current partners through regular virtual and occasional in-person check-ins and personalized communication.
Identify ways to increase referrals and participation within existing partnerships.
Communication & Service Delivery:
Coordinate with the executive team and key partners to plan and promote service events (webinars, classes, and practice tests).
Develop post-service engagement plans in collaboration with the marketing and executive teams, including follow-up communication, free offers, and encouraging further engagement.
Develop and implement outbound and inbound marketing communications plans to expand Franklin Yard services to new networks and increase lead conversion.
Data Tracking & Reporting:
Use data to provide insights to senior management and guide partnership strategy.
Maintain up-to-date information on key contacts and track partnership performance metrics, such as referral rates, service participation, and partner satisfaction.
Qualifications
Bachelor's degree in Business, Marketing, Education, or a related field.
Minimum of 3 years of experience in partnership management, business development, or a related role.
Proven ability to build and maintain long-term relationships.
Strong understanding of test prep and college admissions preferred.
Excellent communication and presentation skills.
Proficiency with tools like HubSpot, Notion, Microsoft Office Suite, and LinkedIn.
Ability to travel as needed for meetings and events.
Why Join Franklin Yard
The People: At Franklin Yard, you'll join a founder-led company where leadership is deeply involved and passionate about education. We foster a close-knit, supportive culture where you feel part of a team dedicated to making a difference. We care deeply about our students and value the incredibly talented individuals who work with us.
Growth & Opportunity: Franklin Yard is a fast-growing company, and as a Partnership Development Manager, you'll be at the forefront of our next phase of growth. In this role, you'll collaborate with a passionate team, build valuable connections, and see direct results from your efforts. As Franklin Yard continues to expand, this role provides room for taking on broader responsibilities and deepening your impact within the company.
Equal Opportunity Employer
Franklin Yard celebrates diversity and is committed to creating an inclusive environment for all employees.