Assist Store Manager in management and daily operation of the store, including sales, customer service, operations and administration, communication, marketing, and merchandising. Ability to assume the responsibilities of the Store Manager in their absence.
The Assistant Store Manager will help lead the training and development of the store team to be fully accountable for the smooth operation and achievement of results within the store. The ASM will serve as an ambassador for the brand.
Candidates with experience in the fitness industry are highly preferred, and experience as a fitness trainer or CrossFit involvement is considered a strong plus.
Position Responsibilities and Accountabilities:
Sales
Meet and exceed personal and store sales goals/plans
Assist in the tracking, monitoring, and communication of business results
Ensure an elevated level of sales and service is practiced by all associates
Set individual sales goals for the team, ensuring goals reflect store business goals
Continue to develop personal sales techniques and assist in the development of associates' sales techniques to maximize sales
Ensure all sales-related policies and procedures are maintained
Demonstrate an in-depth knowledge of the merchandise; ensure selling staff are fluent in all aspects of product knowledge
Function as sales and service leader by being present and on the sales floor
Work with the corporate support team to identify and execute marketing opportunities to support sales
Customer Service
Ensure all associates provide a brand-appropriate, high-level customer experience
Resolve all customer problems and complaints quickly and effectively
Assist Sales Associates with various customer service issues i.e. dissatisfied customers, returns, defective merchandise
Build and maintain relationships with customers to drive repeat business
Develop and implement innovative customer service techniques to enhance customer satisfaction and address evolving needs.
Operations
Help lead the timely delivery and merchandising of goods delivered from D.C.
Collaborate with store manager in areas of risk management, physical security, store cash controls, and inventory management
Support in the scheduling of all associates to maintain adequate floor coverage while maintaining payroll budgets
Serve as a key holder of the store, responsible for opening / closing the store and registers
Ensure staff is trained in all areas of appropriate register usage and maintenance
Ensure timely and accurate processing of deliveries while tracking and managing inventory movements.
Merchandising / Visual
Maintain visual merchandising standards in a brand-appropriate manner
Ensure the selling floor is neat, clean, organized and reflects the correct visual image at all times
Identify and communicate product concerns in a timely manner
Communicate inventory needs to support the business goal
Analyze sales data and customer behavior to identify opportunities for improving merchandising effectiveness.
Monitor and report on the effectiveness of visual merchandising initiatives and provide actionable recommendations for improvement.
Human Resources
Recruit, train, and develop staff
Assist in ensuring the integrity of payroll and the payroll process
Continually evaluate the performance of each member of the team to provide constant feedback to ensure results
Support and provide follow-up for all training programs, seminars, etc.
Help resolve all human resources issues in a timely and effective manner, working with the management team in store to partner with HR when necessary
Ensure image and grooming standards are reflective of the brand image and adhered to at all times
Community
Develop and execute community-building initiatives, including events, activations, and partnerships, to drive sales traffic and revenue growth to the store.
Collaborating with store leadership to bring community strategy and consumer experience to life in-store and around the region.
Collaborate with marketing team to create content and campaigns that support community-building efforts
Represent the organization at community events, meetings, and networking opportunities to build goodwill and expand connections.
Monitor and evaluate the effectiveness of community partnerships, providing regular feedback and reporting on outcomes.
Qualifications and Competencies:
Able to self-motive and work towards an individual and group goal
Strong communication and interpersonal skills
Able to work as a charismatic leader, to drive and motivate people, and willing to develop talent
Excellent personal organizational skills with attention to detail and accuracy
Able to work under pressure and thrive in a fast-paced, challenging environment
Able to work on different tasks easily - Multi-tasking
Education and Experience:
Minimum 7 years retail experience with 4 years in management, high volume a plus
Experience in the fitness industry is highly preferred, and experience as a fitness trainer or CrossFit involvement is considered a strong plus.