Oversee all aspects of 40+ medical and veterinary trade shows annually.
Coordinate event registration, booth setup, material preparation, and logistics. Ensure timely shipment of booths and materials while supporting sales representatives onsite when needed.
Maintain and enhance the company website with a focus on user experience, content updates, and announcements tailored for consumers.
Create user-friendly sales and support materials that are effective for both sales representatives and end-users.
Lead social media marketing by creating engaging content, leveraging user-generated content (UGC), and managing daily activities to boost consumer engagement.
Design and implement email marketing strategies and campaigns to drive consumer engagement and retention.
Partner with external agencies to execute marketing initiatives, including Amazon ads, pay-per-click campaigns, and other direct-to-consumer (DTC) advertising efforts.
Monitor and analyze campaign performance to identify trends, optimize strategies, and provide actionable insights to stakeholders.
Requirements:
Bachelor's degree in Business, Marketing, Communications, or a related field.