Conversion Rate Optimization ManagerWholesome Goods is seeking a seasoned Conversion Rate Optimization (CRO) Manager to revolutionize our e-commerce landscape. As a strategic leader, you will be instrumental in driving significant improvements in user experience, conversions, and overall site performance across multiple brands and websites.Key Responsibilities:Strategic Leadership: Develop and execute a comprehensive CRO strategy aligned with business objectives.Advanced Testing and Optimization: Conduct advanced A/B, multivariate, and personalization tests to optimize key conversion funnels while considering lifetime value & retention metrics.Data-Driven Insights: Leverage advanced analytics tools to identify opportunities, track performance metrics, and measure the impact of optimizations.Cross-Functional Collaboration: Collaborate closely with marketing, design, development, and analytics teams to ensure seamless execution of CRO initiatives.User Experience Optimization: Enhance user experience by conducting usability testing, heatmap analysis, and user journey mapping.Performance Monitoring: Continuously monitor site performance metrics and identify areas for improvement.Stay Ahead of the Curve: Keep abreast of the latest CRO trends, technologies, and best practices.Team Leadership and Mentorship: Mentor and guide team members on CRO principles and methodologies.Qualifications:Proven Experience: 5-10 years of hands-on experience in CRO, digital marketing, or e-commerce.Technical Proficiency: Expertise in A/B testing tools (e.g., Google Optimize, , Intelligems, Optimizely), analytics platforms (e.g., Google Analytics), and tag management systems (e.g., Google Tag Manager).Data-Driven Mindset: Strong analytical skills and the ability to translate data into actionable insights.Problem-Solving Skills: A knack for identifying and solving complex problems.Communication Skills: Excellent written and verbal communication skills to effectively collaborate with diverse teams.Creativity and Innovation: A passion for experimentation and a willingness to think outside the box.Attention to Detail: Meticulous attention to detail to ensure accuracy and consistency.Bonus Points:Experience with machine learning and AI-powered personalization tools.Familiarity with agile methodologies and project management tools.A deep understanding of SEO and SEM best practices.If you're a passionate CRO expert who thrives on challenges and loves to drive results, we invite you to join our dynamic team. recblid 17o397dy86i5gozvav9xlsbiqjrgdq