Playkit is a rapidly expanding TikTok marketing agency transforming how consumer apps approach social media growth. Since our launch, we've generated over 10M+ views and driven 80k+ downloads for innovative clients like Dupe, Queue, 222, and Mobbin. What sets us apart is our unique ambassador program model, where we orchestrate large-scale campaigns featuring 10+ creators producing over 600+ videos monthly per brand.
We've quickly become the go-to platform for college students looking to monetize their TikTok creativity, with a thriving network of 70+ creators across 50+ universities nationwide. As we continue to scale, we're not just shaping the future of growth marketing - we're creating compelling opportunities for students to earn while doing what they love.
Role Description
As a Creator Management Strategist, you'll be the driving force behind our ambassador programs, collaborating with an Account Executive to orchestrate and manage relationships with dozens of creators simultaneously. Your role is crucial in ensuring consistent, high-quality content delivery across massive-scale campaigns that generate hundreds of videos monthly.
We're seeking individuals who excel with autonomy and can strategically scale our creator relationships across university campuses. You'll be responsible for identifying and recruiting creators who align with our brands, building vibrant campus communities, and maintaining the high energy and quality our campaigns demand.
This position is perfect for those energized by the emerging short-form content industry. You'll thrive here if you're comfortable in a fast-paced, evolving environment, have startup experience or mindset, and are passionate about UGC marketing, community building, and brand strategy. Working closely with our other teams, you'll have the freedom to spearhead independent projects aligned with your interests and growth goals.
We're looking for relentless innovators ready to dive into intensive learning and contribute to groundbreaking work. This position is fully remote, though we maintain an office in San Diego where our core team collaborates. Any team member is welcome to join us there, with all travel expenses covered.
Qualifications
High Agency: You thrive on independence and eagerly embrace challenges outside your comfort zone. Your drive for learning is matched by your ability to swiftly execute strategic initiatives. Success in this role means consistently identifying and recruiting top-performing creators to drive exceptional CPM growth for your brands.
Proven Drive: We value individuals with demonstrated grit who have experience taking initiative, whether through launching personal projects, contributing to startups, or building successful side ventures.
Data-Driven Strategy: Your analytical mindset enables you to evaluate creator performance, spot emerging trends, and make informed decisions to optimize campaign outcomes. You'll conduct thorough performance analyses, research content trends, develop compelling content guidelines, and continuously refine strategies based on results.
Adaptability: The UGC marketing landscape evolves weekly, demanding quick thinking and flexibility. You'll help pioneer new approaches and tackle diverse projects to accelerate our growth. Your ability to learn and innovate will directly impact the future of creator marketing.
Excellence in Communication: You'll be our primary point of contact with creators, making clear, timely, and effective communication essential. Building and maintaining strong relationships with our creator community is key to our success.
Social Media Expertise: Managing hundreds of creators requires deep knowledge of and passion for social media and UGC marketing. Experience in content creation, branding, or social media management is highly valuable.
Leadership Mindset: As Creator Management Strategist, you'll oversee large-scale creator networks and develop innovative optimization strategies. We need proactive problem-solvers ready to seize new opportunities.
Compensation & Benefits:
This role begins as a contract position with potential for full-time conversion. Starting compensation is $35/hour, with an expected weekly commitment of 25-30 hours initially. Performance bonuses are tied directly to your brands' growth and success - when your creators excel, you do too.
The position offers significant growth potential within our rapidly expanding company. We believe in rewarding exceptional performance and provide clear pathways for advancement as you demonstrate your ability to drive results.