Director, Digital Sales Operations at Cumulus Media Inc. in Atlanta, Georgia

Job Description:

Company Overview




The audio industry is on fire - from podcasting and streaming to smart speakers and live radio - and it's never been a more exciting time to join and grow with one of the country's largest and most sophisticated audio companies!




Cumulus Media (NASDAQ: CMLS) is an audio-first media company delivering premium content to over a quarter billion people every month - wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 401 owned-and-operated radio stations across 85 markets; delivers nationally-syndicated sports, news, talk, and entertainmentprogramming from iconic brands including the NFL, the NCAA, the Masters, CNN, the Academy of Country Music Awards, and many other world-class partners across more than 9,800 affiliated stations through Westwood One, the largest audio network in America;and inspires listeners through the Cumulus Podcast Network, its rapidly growing networkof original podcasts that are smart, entertaining and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reachthrough broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live eventexperiences. Cumulus Media is the only audio media company to provide marketers with local and national advertising performance guarantees. For more information visitwww.cumulusmedia.com.



Position Overview




CUMULUS MEDIA | (Atlanta, GA) has an immediate, fully remote opening for a full timeDirector, Digital Sales Operations. The ideal candidate will possess a deep understanding of digital sales processes and have a proven track record of driving digital transformation and digital revenue generation across local media organizations. The Director, Digital Sales Operations will focus on sales enablement by optimizing Cumulus' digital sales processes, digital tools, and digital fulfillment partnerships. You will lead and mentor a team of digital sales operations professionals, focused on facilitating multi-channel digital marketing programs ensuring each campaign's smooth progression from launch to completion.


In this role, you play a "quarterback" role in advancing and maintaining each digital campaign's best interests. You will have the opportunity to apply your passions for digital marketing and digital operations to ensure that digital campaigns launch on time, deliver as expected, and achieve our clients' marketing goals. You will develop a culture of continuous improvement by partnering with and supporting internal and external teams - including sales, account management, ad operations/fulfillment, and our customers - to streamline digital sales operations processes and optimize our sales operations tools and partnerships.


The Director, Digital Sales Operations will report to the Vice President, Performance Digital.


Key Responsibilities & Qualifications




Responsibilities:

• Optimize digital sales processes by streamlining the sales experience for our sales teams and customers.
  
  


• Implement digital sales enablement strategies that address sales obstacles, remove friction points in our sales process, and improve sales velocity and digital revenue generation.
  
  


• Evaluate and implement sales enablement processes, technologies, and tools that improve digital sales operations and enhance sales effectiveness across our digital product portfolio.
  
  


• Oversee the creation of training materials and resources that empower the sales team to succeed.
  
  


• Continuously gather feedback and analyze performance data to optimize programs and processes.
  
  


• Regularly report on digital sales operations KPIs.
  
  


• Lead and mentor a team of digital sales operations professionals, focused on facilitating multi-channel digital marketing programs.
  
  


• Establish standard-operating-procedures that ensure digital campaigns smooth progression from launch to completion - including unique tasks, timelines, health, accuracy, changes, and performance
  
  


• Create a culture of continuous improvement across the digital sales operations team and sales operations partners and vendors.
  
  


• Collaborate daily - maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders.
  
  


• Manage vendor relationships to ensure external partners deliver against service level agreements.
  
  


• Serve as point of contact for escalation issues between sales channels and fulfillment teams. Address and resolve ad hoc issues as needed.
  
  


• Lead implementation projects for new sales enablement tools and partnerships.
  
  


• Become a subject-matter expert of company digital platforms and product offerings.
  
  


• Participate in corporate training events including monthly onboarding sessions, digital sales trainings, Sales Manager meetings and more.
  
  


• Other duties and special initiatives as assigned.
  
  

Qualifications:

• 8+ years of relevant experience in digital sales enablement, sales, or sales operations in a local media environment, including 3+ years in a leadership role.
  
  


• Bachelor's degree in business, marketing, or a related field; MBA preferred.


• Exceptional communication and interpersonal skills, with the ability to influence and build strong relationships across the organization.
  
  


• Proven track record of successfully developing and mentoring sales operations teams.
  
  


• Proven track record of successfully implementing sales operations initiatives that drive sales performance.
  
  


• Strong project management skills and the ability to work in a fast-paced, dynamic environment are a must!
  
  


• Experience working with various business systems, sales enablement platforms, and digital tools is a major plus. These include, but are not limited to:
  
  
  • Sales enablement & proposal tools
    
    
  
  
  • Digital order management software
    
    
  
  
  • Project management software
    
    
  
  
  • Digital asset management software
    
    
  
  
  • Digital reporting and analytics platforms
    
    
  
  
  
  


• Experience working with various digital media platforms is a major plus. These include, but are not limited to:
  
  
  • Programmatic DSPs
    
    
  
  
  • Google Ad Manager
    
    
  
  
  • Meta For Business
    
    
  
  
  • Digital Ad Servers
    
    
    
    
  
  
  
  

What We Offer

• Competitive compensation package that includes salary plus incentives and outstanding benefits.
  
  


• Professional growth and career opportunities
  
  


• Focused, responsible and collaborative work environment with the ability to ask, "what if" and try innovative solutions


• Medical, Dental & Vision Insurance coverage


• 401K with company match


• Paid Vacation, Sick & Holiday time off


• Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program

For immediate consideration, please visit https://jobs.cumulusmedia.com/jobs
For more information about Cumulus Media, visit our website at: https://www.cumulusmedia.com/



EEO Statement




CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

Apply Now