Social Media Manager, Technology at Meta in Los Angeles, California

Job Description:

The Content Studio team at Meta is actively searching for a Social Media Manager to oversee the strategy, management, and daily operations of our AI at Meta and Engineering at Meta social brands-including, but not limited, to announcement and campaign support, evergreen content ideation and creation, community management, reporting, and outbound engagement. This person will work closely with cross-functional partners in Communications, Marketing, Product, Engineering, Infra, Research, and more.The ideal candidate will possess a robust understanding of social media platforms and emerging social trends. They should have confidence and experience communicating directly with technical audiences inclusive of researchers, engineers, developers, academics, and other subject matter experts. Spanning across our owned social channels (including, but not limited to, Facebook, Twitter/X, LinkedIn, Threads) as well as community platforms like Reddit and Hacker News, they'll create original content and engage in conversations that further Meta's innovation narrative, collectively help to move the industry forward, and showcase why Meta is an industry leader and the best place for top-tier technical talent to do the most meaningful work of their careers.

Social Media Manager, Technology Responsibilities:

• Partner with cross-functional teams to develop innovative and differentiated social content (e.g. AI Research, Product Marketing, Content Creation, Brand Strategy, and Communications)


• Create platform-specific strategies and content that balance Meta's unique brand with the demands of highly specific audiences


• Lead daily engagement across social channels, working with a dedicated community manager


• Actively seek out new storytelling opportunities and provide input on new ways to improve engagement and growth across platforms


• Engage regularly with AI researchers, hardware and software engineers, and executives to extend the impact of their work


• Identify and implement social processes to drive efficiencies and best-in-class work


• Analyze performance of owned social channels to measure the effectiveness of our efforts and use learnings to enhance future content executions


• Implement listening strategies to surface new industry insights and enable our internal teams to execute in the right spaces at the right time


• Develop relationships with internal and external partners to enhance our capacity to tell stories that break through beyond Meta

Minimum Qualifications:

• 7+ years of experience managing owned social channels


• Experience creating and successfully executing social media strategies that have driven brand engagement and growth


• Proven record of implementing novel solutions and innovation in social media content and strategies that have driven engagement


• Proven experience to translate dense, complex source material into clear, accessible prose for targeted technical and non-technical audiences


• Proven experience managing complex projects from conception through launch, taking in (sometimes conflicting) feedback, and incorporating it as appropriate


• Proven experience to work autonomously and as part of highly cross-functional team


• Demonstrated experience in and understanding of technical audiences in the social and community space


• Experience managing an editorial calendar with multiple stakeholders

Preferred Qualifications:

• Bachelor's degree or equivalent industry or technical experience


• Experience in highly technical product categories and brands such as developer tooling, engineering or AI


• Experience working for a global consumer technology company/brand and/or R1 research institution

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.



Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.


$145,000/year to $204,000/year + bonus + equity + benefits


Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta. Apply Now