Our client in the educational industry is seeking a Marketing and Communications Manager in Miami. Bilingual expertise in English and Spanish is required. This person will play a pivotal role in defining and driving the marketing strategy and execution plans for their schools in the region for continued attraction, enrollment, and retention of students.
Responsibilities
Strategic Marketing Planning for the region and for schools.
Define brand equity elements of schools within brand context, and drive consistency and quality of execution of positioning.
Lead the strategy around content and campaigns across The Americas using data and insights to drive performance.
Build and maintain media relations in The Americas and support schools with PR and internal & external communications.
Qualifications
Bachelor's degree in Marketing or related field
Outstanding written and verbal communication skills in English and Spanish
5+ years of brand marketing experience and are a skilled brand ambassador
Experience managing a team and knowing how to drive a brand agenda and make great things happen
Experience running effective campaigns and knowing how to mobilize efforts to launch successful initiatives
Passionate about design, and have a good eye for detail
Excellent cross-cultural, interpersonal & communication skills to interact with diverse nationalities and cultures
Strong leadership skills
Excellent Copywriting skills in English and Spanish
DIVERSTIY AND EQUAL OPPORTUNITY
Ascendo is a certified minority owned staffing firm, we welcome and celebrate diversity.
Ascendo is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, retaliation, parental status, military service or any non-merit factor.