5+ Years of Experience in Growth Marketing, Demand Generation, or Similar
Experience in Cybersecurity
We are a well-established and growing cybersecurity company. We are looking for an experienced and dynamic Sr. Growth Marketing Manager to lead outbound-focused marketing initiatives that generate demand, build a pipeline, and accelerate business growth.
This role combines strategic insight with hands-on execution to drive measurable results. You'll collaborate closely with SDRs, sales, and marketing teams to create innovative campaigns that resonate with key decision-makers, including CISOs and Security Architects, in both enterprise and mid-market segments. This is an exciting opportunity to make a tangible impact in a fast-paced, high-growth setting, driving pipeline expansion and enhancing our market presence.
This is a full time, permanent position onsite in San Jose, CA.
Key Responsibilities
Develop and execute outbound growth marketing strategies to generate pipeline opportunities and achieve revenue goals.
Through highly targeted marketing campaigns, engage key personas, from CISOs to operational roles like Security Architects.
Design and execute integrated outbound campaigns across multiple channels, including direct outreach, events, and webinars.
o Leverage account-based marketing techniques to engage high-value prospects with personalized, data-driven campaigns.
Partner closely with SDRs to develop and refine outreach playbooks, scripts, and templates tailored to specific personas and accounts.
Provide marketing support to maximize engagement and conversion through coordinated campaigns and targeted messaging.
Align marketing efforts with SDR outreach to create seamless follow-ups and improve lead qualification processes.
Plan and manage impactful events, workshops, and webinars to generate awareness and drive qualified leads.
Collaborate with sales teams to ensure campaigns align with pipeline priorities and account strategies.
Use tools like Salesforce, Outreach, Gong, ZoomInfo, and AI/BI platforms to measure and optimize campaign performance.
Analyze campaign data and marketing funnels to refine strategies, improve ROI, and enhance targeting.
Work closely with marketing, sales, and SDR teams to align marketing efforts with business objectives.
Partner with analytics and partnerships teams to ensure effective execution and reporting of campaigns.
Your Qualifications
Bachelor's degree in Marketing, Business, Engineering, or a related field.
6+ years in growth marketing, demand generation, or a similar outbound-focused role, preferably in B2B SaaS or cybersecurity.
Proven experience executing successful outbound campaigns, events, and webinars.
Expertise in SDR enablement, including crafting scripts, playbooks, and templates.
Proficiency with tools like Salesforce, Hubspot, Outreach, Gong, ZoomInfo, HubSpot, and advanced AI/BI platforms.
Strong ability to engage senior security leaders (e.g., CISOs) and operational personas (e.g., Security Architects).
Deep understanding of account-based marketing and personalization strategies.
Strong analytical skills to track, measure, and optimize marketing performance.
Excellent communication and collaboration skills to align cross-functional teams.
Ability to manage multiple projects in a fast-paced environment with a high level of detail and organization.
Experience with market research and segmentation to identify high-value accounts.
Familiarity with A/B testing and data-driven decision-making processes.
Benefits
Medical, Dental, Vision
Equity
Short and Long Term Disability
Life Insurance
401k
PTO and Company Paid Holidays
Email Your Resume In Word To Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
taryn.ashcraft@cybercoders.com
Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : RR9-1838649 -- in the email subject line for your application to be considered.***
Taryn Ashcraft - Executive Recruiter
For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.
CyberCoders will consider for Employment in the City of Los Angeles qualified Applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
This job was first posted by CyberCoders on 01/30/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.
CyberCoders is proud to be an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, status as a crime victim, disability, protected veteran status, or any other characteristic protected by law. CyberCoders will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. CyberCoders is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please contact a member of our Human Resources team to make arrangements.